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Open nowPosted 66 days ago

Product Manager (SEO SaaS Product)- Bilingual Mandarin Required

Workable (global search)108,016 open roles

Where
CA, United States
Work mode
Remote
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Your applicationOpen nowProduct Manager (SEO SaaS Product)- Bilingual Mandarin RequiredWorkable (global search) · CA, United States

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The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 66 days ago

Workable (global search) median: 7 days open

The posting

About the Role

Base Location Required:

NC, CA, IL, TX, NJ

SEOWILL is CWILL's SEO product for Shopify brands and DTC merchants — helping them improve site content quality, keyword coverage, search indexing, and organic traffic. The product is in active development, with upcoming capabilities spanning site diagnostics, keyword analysis, page optimization, AI content generation, GEO strategy, and SEO reporting.

We're looking for a Product Manager with real SEO domain expertise and SaaS product experience to own SEOWILL's roadmap and execution. This is not a trainee role — you're expected to bring deep SEO knowledge from day one and drive meaningful product outcomes independently.

What You'll Do

Product Planning & Delivery

  • Own SEOWILL's product roadmap: prioritize features, write clear product specs, and drive execution across site diagnostics, keyword suggestions, page optimization, AI content generation, and SEO reporting
  • Lead features from discovery through design, engineering, and launch — to post-launch review
  • Define what "good" looks like for SEOWILL's core outputs: diagnostic scores, optimization suggestions, and AI-generated content

SEO Domain

  • Apply deep SEO knowledge to product decisions — keyword strategy, meta optimization, site architecture, crawlability, indexing, Core Web Vitals, and AI-generated content quality
  • Stay current on search algorithm changes, GEO (Generative Engine Optimization), AI search behavior, and the evolving SEO tool landscape
  • Translate technical SEO concepts into merchant-friendly product experiences

User & Market Research

  • Conduct user interviews and analyze feedback from Shopify merchants and DTC brand owners
  • Track competitors: SEO tools, AI content platforms, Shopify SEO apps — and produce structured competitive analysis
  • Turn merchant pain points and market signals into prioritized product decisions

GTM & Commercialization

  • Define product packaging, pricing tiers, conversion flows, and new user onboarding
  • Partner with Sales and CS to improve trial-to-paid conversion and merchant retention

Requirements

What We're Looking For

Required

  • Bilingual Mandarin Chinese, able to read, write, speak in Mandarin
  • 3+ years of product management experience, with at least 1–2 years focused on SEO tools, SEO SaaS, or content/marketing technology
  • Deep SEO fundamentals: keyword research, on-page optimization, meta tags, site architecture, crawlability, indexing, and organic traffic growth
  • Hands-on experience with SEO and analytics tools: Google Search Console, Google Analytics, Ahrefs, Semrush, Similarweb, or similar
  • B2B SaaS product experience — comfortable owning the full product lifecycle from discovery to launch
  • Data chops — SQL basics, Excel/dashboards, and A/B testing

Nice to Have

Shopify ecosystem experience (Shopify apps, DTC merchants, independent stores)

Background in AI content generation, GEO, or AI-powered SEO tool

Experience designing merchant onboarding or conversion optimization flow

Familiarity with technical SEO: structured data (schema.org), Google Search API, sitemap management

Has personally run SEO campaigns, built a website, or operated an online store

Benefits

Starting Pay: 90 - 150k depends on experiences, open to negotiation

  • 401(k)
  • PTO
  • Paid Holidays
  • Insurance
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