Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 75 days ago

Sr. Acquisition Marketing Manager

Workable (global search)108,016 open roles

Where
Pleasanton, CA, United States
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowSr. Acquisition Marketing ManagerWorkable (global search) · Pleasanton, CA, United States

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Workable (global search)'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 75 days ago

Workable (global search) median: 7 days open

The posting

Company and Vision

PlanetArt’s vision is to be the leading seller of personalized and make-on-demand products worldwide. We provide consumers with unmatched tools and content and an unparalleled end-to-end customer experience that result in high-quality, meaningful finished products and memorable celebrations of life events.

The company’s brands include the popular FreePrints and FreePrints Photobooks apps and the industry leading SimplytoImpress card and stationery site, as well as Personal Creations, CafePress and ISeeMe! Visit www.planetart.com to learn more about our brands.

We have more than 500 team members across multiple offices, primarily in Calabasas CA, San Diego CA, Woodridge IL, Minneapolis, MN and Pleasanton, CA. We also have team members in two company-owned offices in China, as well as in Europe.

Job Overview

We're looking for a talented Sr. Acquisition Marketing Manager to join PlanetArt's marketing team, focused on driving customer acquisition across Facebook, Instagram, TikTok, Google, and other paid social and offline channels. In this role, you'll be responsible for executing user acquisition strategies across both paid and organic efforts—scaling what works, optimizing relentlessly, and finding what's next.

This individual must be comfortable managing multiple projects simultaneously, bringing strong project management skills and a sharp eye for detail. You'll thrive in a fast-paced, collaborative, and fluid environment where multitasking is the norm and adaptability is key. A "can-do" attitude and superb interpersonal skills—both verbal and written—are an absolute must.

PLEASE NOTE: Candidates must be local to or willing to relocate to the Pleasanton area as we operate on a hybrid work model (3 days onsite, 2 remote)

Who You Are

Obsessed with testing and growth. You continuously identify new products, offers, promotions, and growth opportunities to bring to market — moving quickly from idea to execution while maintaining a bias for action. You're never satisfied with the status quo.

Data-driven and commercially minded. You evaluate opportunities through rigorous margin analysis, forecasting, and performance measurement to ensure profitable growth and scalable customer acquisition. Gut instinct is informed by numbers.

Expert in experimentation and AI. You design, launch, and analyze A/B and multivariate tests across offers, creative, pricing, and customer journeys—using insights and emerging AI tools to drive continuous improvement.

An entrepreneurial operator. You combine creativity, analytical thinking, and executional excellence to build winning campaigns, uncover new revenue opportunities, and create value from scratch. You thrive in ambiguity, embrace creative problem-solving, take calculated risks, and build from the ground up.

What You'll Do Key Responsibilities

  • Strategy & Planning: Own customer acquisition and retargeting strategies, explore new partner and channel opportunities, and manage budget allocation and forecasting.
  • Campaign Management: Set up, manage, optimize, and report on campaign performance across paid social, search, and offline channels.
  • Performance Analysis: Monitor and analyze campaign performance metrics, interpreting data to derive actionable insights that drive optimization and inform strategic decisions.
  • Measurement & Tracking: Leverage Google Analytics, Tableau, and internal tools to ensure data accuracy and reliable flow-through between platforms and internal databases.
  • Cross-Device Journey Mapping: Map user touchpoints across mobile, desktop, and other devices to inform holistic acquisition strategy.
  • Creative & Testing: Partner with the Creative team to develop and iterate on ad creative, driving a rapid test-and-learn cycle at scale.

Requirements

What You Should Have Skills, Qualifications & Requirements

  • 6+ years of marketing experience with a proven track record of driving profitable customer acquisition at scale.
  • Deep hands-on experience executing and optimizing campaigns across Facebook, Instagram, TikTok, Google, YouTube, CTV, and other paid channels.
  • Strong analytical skills with the ability to translate performance data into actionable insights and strategic decisions.
  • Proficient in Excel, Google Analytics, Tableau, and familiar with AI-powered marketing tools (creative generation, bidding optimization, etc.).
  • Experience with SEO, ASO, and mobile measurement platforms a plus.
  • Exceptional organizational skills with the ability to manage multiple projects and tight deadlines, especially during peak seasonal periods.
  • Excellent verbal and written communication skills.
  • Bachelor's degree required; Business or Marketing preferred.

What You Can Expect Working Conditions

  • Work is performed in an office environment with low to moderate noise levels.
  • Occasional lifting of up to 20 pounds.
  • Position requires regular, continuous use of a computer.
  • Position requires regular sitting and standing.
  • Position requires regular interaction with team members through the following methods: in-person, phone, Zoom, Slack, or email.
  • May require occasional travel.
  • This is a hybrid position; employees are expected to be in the office three days per week (Monday, Tuesday

Benefits

The compensation range for this position is $110,000 - $128,000 annual salary.

PlanetArt offers a comprehensive benefits package, including:

  • Health, Dental, and Vision Insurance
  • Life Insurance
  • 401(k) with matching
  • Pet Insurance
  • Mental Health Benefits
  • Comprehensive Time Off Program, including Vacation, Sick Days, Paid Holidays, and Floating Holidays
  • Employee Product Discounts
From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Workable (global search)'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Workable (global search)'s form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Workable (global search)'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.