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Open nowPosted 178 days ago

TEA CHATEAU 官茶坊 - 數位廣告投放人員

Workable (global search)108,016 open roles

Where
Taipei, Taipei City, Taiwan
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Your applicationOpen nowTEA CHATEAU 官茶坊 - 數位廣告投放人員Workable (global search) · Taipei, Taipei City, Taiwan

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Workable (global search)'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 178 days ago

Workable (global search) median: 7 days open

The posting

準備好塑造健康的未來嗎？

在維特健靈（Vita Green），我們致力於打造一個更健康、更快樂的世界，期待與志同道合的人才攜手實現這個願景。

我們相信，卓越來自每一位夥伴的專業與熱忱。無論是在職涯發展、創新突破，還是打造具影響力的品牌與行銷策略，每一次努力都能創造真正的價值。

維特健靈總部位於香港，是亞洲領先的健康保健品牌之一，在全球多個市場設有據點，擁有超過千名員工。我們旗下擁有多元品牌，包括 Dr. Choice、Naturo Vita 與 Tea Chateau，並持續拓展產品線與全球市場。

加入我們充滿活力、追求卓越的團隊，一起為更健康的未來創造影響力！

職位概述

我們正在尋找一位兼具數據分析能力、策略思維與執行力的數位廣告投放專員，負責規劃、執行及優化品牌數位廣告策略。

此職位將以 Meta（Facebook / Instagram） 廣告投放為核心，並搭配 Google Ads 操作，透過數據分析持續提升品牌曝光、流量品質與轉換成效。

如果你熟悉電商、快消品（FMCG）或美妝產業，樂於從數據中發掘洞察並持續優化廣告成效，同時對品牌成長充滿熱情，我們期待你的加入！

您將負責的工作

  • 規劃、執行並持續優化 Meta（Facebook / Instagram） 廣告策略，涵蓋品牌曝光及轉換型廣告活動
  • 操作與優化 Meta Ads（主要） 及 Google Ads（輔助），提升廣告成效與投資報酬率（ROI）
  • 分析廣告數據與關鍵指標，提出具體優化策略並持續改善投放表現
  • 管理廣告預算，確保資源有效配置並達成業績目標
  • 與設計、內容及行銷團隊密切合作，優化廣告素材、文案與受眾策略
  • 持續追蹤市場趨勢、消費者行為及競品動態，提出可執行的成長建議
  • 定期製作廣告成效報告，透過數據分析提供策略洞察與改善方向
  • 主動發掘新的廣告機會與優化方案，提升整體行銷效益
  • 支援圖文內容製作，包含基本圖片編修及文案撰寫

工作內容比例

  • 40% 廣告投放操作與優化
  • 30% 圖文內容製作（基本圖片設計與文案撰寫）
  • 30% 日常營運維護及其他行銷相關工作
  • 完成主管交辦之其他事項。

Requirements

工作條件

  1. 工作經驗：2-4 年以上數位廣告投放經驗
  2. 學歷要求：大學以上
  3. 語文條件：英文（讀寫中等以上）

擅長工具

  • Meta Ads Manager（Facebook / Instagram）
  • Google Ads（Search / Display / YouTube / PMax）
  • GA4 / Google Analytics
  • Google Tag Manager
  • Looker Studio（Data Studio）
  • Google Trend

工作技能

  • 善用Canva、PS 基本圖片製作與文案撰寫（核心能力）
  • Meta 廣告投放與優化（核心能力）
  • 廣告成效分析與數據解讀
  • 數位行銷策略規劃
  • 流量與轉換成效追蹤

其他條件

  • 具電商、快消品（FMCG）或美妝產業經驗者佳
  • 熟悉 Meta 廣告操作邏輯，能獨立規劃與優化投放策略
  • Google Ads 操作經驗（加分）
  • 具備良好的數據分析能力與商業敏感度
  • 能主動思考並提出優化建議（有自己的想法）
  • 良好的時間管理與跨部門溝通能力

加分條件

  • Google Ads 或 GA4 相關認證
  • 有實際 ROAS / 成效優化案例經驗

#IMPG

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