The posting
Rockstar is recruiting for a global brand that provides essential business support services. The client is a dynamic, fast-growing company focused on delivering high-quality solutions through a remote-first, outcome-driven culture. They are seeking a skilled professional to join their team and help shape their digital foundation.
In this pivotal role, the Website Manager will shape the digital foundation of a fast-growing global brand. As the Website Manager, the individual will own the day-to-day operations, governance, and performance of the HubSpot-hosted website. By partnering with senior leaders, design teams, and external agencies, the successful candidate will ensure the website remains a high-performing, conversion-ready platform that reflects the brand.
About the Role
The client is seeking a Website Manager to own the end-to-end operation of the website, ensuring updates are executed efficiently, quality standards are upheld, and the site remains accurate, scalable, and conversion-ready. This role acts as the central point of coordination across content, design, development, SEO, growth, analytics, and QA.
This is not a design or development role. It is an operational leadership role focused on execution, governance, and performance.
Key Responsibilities
Website Operations & Governance
- Own the full website maintenance lifecycle, from request intake through deployment
- Manage prioritization, SLAs, and scheduling for website updates (urgent vs. routine vs. strategic)
- Enforce website governance standards, including templates, modules, permissions, and publishing rules
- Serve as the primary point of contact for all website-related requests across Marketing, Sales, and Leadership
- Manage user access, permissions, and CMS training
Cross-Functional Coordination
- Coordinate work across Content, Design, Development, SEO, Growth/CRO, Analytics, and QA
- Ensure clear handoffs, timelines, and accountability at each stage of execution
- Identify and resolve blockers, dependencies, and resourcing issues
- Facilitate alignment between stakeholders on scope, priority, timing, and expectations
Release Management & QA Oversight
- Oversee staging, QA, and production releases
- Support CRO initiatives including A/B testing, personalization, and experiment QA
- Ensure all changes pass required checks:
- Content QA
- Visual QA
- Technical QA
- Accessibility compliance
- Own post-publish validation and coordinate rollbacks or hotfixes when needed
- Maintain a consistent release cadence and deployment process
CMS & Technical Stewardship (HubSpot)
- Maintain a clean, scalable HubSpot CMS environment, including:
- Page templates
- Modules
- HubDB usage
- Permissions and publishing workflows
- Ensure technical best practices are followed for performance, responsiveness, and maintainability
- Partner with the cybersecurity team to ensure website security, compliance (cookie consent, GDPR), and access hygiene
- Partner with developers on upgrades, fixes, and CMS improvements
Content & Asset Updates
- Implement content and copy updates in partnership with the Content team and subject matter experts
- Coordinate visual asset updates with the Design team
- Monitor pages for outdated content or messaging and trigger refresh cycles as needed
- Maintain long-term website architecture and scalability across services and verticals
SEO Oversight
- Oversee the implementation of SEO updates, with support from an external agency
- Partner with the SEO Specialist and web developer on audits and recommendations
- Ensure site updates do not negatively impact organic search performance
Vendor Management
- Serve as the primary point of contact for website-related vendors, including external SEO and CRO agencies
- Coordinate vendor requests by routing action items to the appropriate internal teams and owners
- Ensure alignment on scope, priorities, and timelines, and track vendor-driven work through completion
Documentation & Continuous Improvement
- Maintain website documentation, including:
- Website changelog
- SOPs for updates and QA
- Page inventory and ownership
- Lead retrospectives on major launches or incidents
- Continuously improve workflows, tools, and standards to increase speed and reliability
Required Qualifications
- 3–5+ years of experience managing websites in a marketing or growth environment
- Hands-on experience with HubSpot CMS (or comparable CMS platforms)
- Strong understanding of:
- Website governance and QA processes
- Cross-functional project coordination
- SEO and CRO fundamentals
- Proven ability to manage multiple concurrent requests and priorities
- Experience coordinating with distributed or remote teams
- Excellent organizational, communication, and stakeholder management skills
Work Conditions
Location: Remote (South Africa, India, or Philippines), with availability for U.S. Pacific Standard Time collaboration as needed
Employment: Full-time role with competitive salary and benefits
Why Join?
In this role, the candidate will shape the digital foundation of a fast-growing global brand. The individual will:
- Build structure where it matters by shaping scalable website operations, governance, and workflows
- Work in a remote-first, outcome-focused culture that values ownership, clarity, and results
- Collaborate with global teams, partnering with senior leaders and creative teams to align technical execution with strategic marketing goals
