The posting
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
About the Role:
We are looking for a dynamic business leader to drive regional growth across OOH and Cinema, with end-to-end ownership of business strategy, revenue delivery, New Business Development, and POD P&L. The role will focus on driving profitable growth through new client acquisition, existing account expansion, strategic pitches and increased market share. The candidate will be responsible for identifying emerging opportunities across OOH, DOOH, premium & ambient media and Cinema, building a strong business pipeline, strengthening stakeholder partnerships, and ensuring accountability for revenue, margins, profitability, forecasting, and commercial governance.
The ideal candidate should bring 15+ years of relevant experience in OOH, media, or advertising, with a proven track record in business leadership, P&L management, and new business acquisition. The role requires strong leadership capabilities to manage and develop regional teams, build senior-level client relationships, and collaborate effectively with internal stakeholders across planning, strategy, finance, procurement, operations, and execution. The candidate must demonstrate strong strategic thinking, negotiation skills, and the ability to translate market opportunities into sustainable business growth while driving team performance, client satisfaction, operational excellence, and overall regional profitability.
Qualifications & Experience:
- Extensive experience in client servicing, relationship management, and business development.
- Strong expertise in OOH media solutions, with the ability to develop innovative, impactful, and effective media strategies.
- Proven experience in leading teams, managing large client portfolios, and engaging with senior stakeholders.
- Strong business acumen, strategic thinking, and the ability to identify and unlock new growth opportunities.
- A positive, proactive, and solution-driven mindset, with the ability to turn challenges into opportunities and deliver results in dynamic business environments.
- Excellent leadership, communication, negotiation, and stakeholder management skills.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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