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Open nowPosted 10 days ago

Brand & Marketing Manager

YUMIKO F&B PTE. LTD.

Pay
SGD 3,000 – SGD 3,500 a month
Where
Singapore
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Your applicationOpen nowBrand & Marketing ManagerYUMIKO F&B PTE. LTD. · Singapore

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on YUMIKO F&B PTE. LTD.'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 10 days ago

The posting

Primary Purpose:

To build, promote, and protect the dance club’s brand while driving consistent footfall and revenue through strategic marketing and brand positioning.

📌 Key Responsibilities

1. Brand Strategy & Identity

  • Define the club’s brand identity, tone, visual style, and core values.
  • Ensure all touchpoints (digital, print, venue decor, events) align with brand guidelines.
  • Maintain consistency in messaging across all platforms.

2. Marketing Campaigns

  • Plan and execute integrated marketing campaigns (online & offline).
  • Create promotional content for themed nights, special events, and new launches.
  • Oversee email campaigns, SMS blasts, and promotional offers.

3. Social Media & Content

  • Manage all social platforms (Instagram, Facebook, TikTok, Threads, etc.).
  • Create a monthly content calendar showcasing DJs, events, and behind-the-scenes.
  • Engage with followers, respond to DMs, and drive conversation.

4. Event Promotion

  • Work closely with the events team to market weekly and special events.
  • Coordinate with performers/DJs for pre-event promotion (collaborative posts, shoutouts).
  • Leverage influencers and nightlife personalities to drive hype.

5. Digital Marketing & Analytics

  • Plan and manage paid ads on Google, Meta, TikTok, etc.
  • Track and optimize marketing spend and ROI.
  • Use analytics tools (Google Analytics, Meta Insights) to measure campaign success and tweak strategies.

6. Public Relations

  • Build relationships with media outlets, nightlife blogs, and event listings.
  • Coordinate press releases and media coverage for big events or launches.
  • Handle crisis communication if needed (e.g. negative PR or social backlash).

7. Partnerships & Collaborations

  • Partner with alcohol brands, fashion labels, and other lifestyle entities for co-branded events.
  • Manage barter deals, sponsor activations, and brand tie-ups.

8. Customer Experience Feedback

  • Monitor online reviews and customer sentiment on social media, Google, TripAdvisor, etc.
  • Use feedback to suggest improvements in marketing, events, or service.

Posting text belongs to the employer. Removal requests: contact us.

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  1. A CV for this posting

    Written against YUMIKO F&B PTE. LTD.'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on YUMIKO F&B PTE. LTD.'s form

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  4. Every reply, sorted

    YUMIKO F&B PTE. LTD.'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

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  5. Reply with AI

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  6. The interview in your calendar

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    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
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