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Open nowPosted 445 days ago

海外品牌营销经理

anker-in/experiencedhireen167 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now海外品牌营销经理anker-in/experiencedhireen · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

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12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 445 days ago

The posting

1. 负责品牌整合营销规划与推广方案制定工作,包括:品牌形象规划、新品营销推广方案、品牌内容建设、渠道联动规划,通过协同跨部门合作确保项目落地; 2. 根据品牌战略与定位,规划品牌的产品线及产品全生命周期管理; 3. 时刻把握行业及品牌发展动向,深入挖掘内外部生意数据洞察及用户需求,输出品牌增长策略; 4. 主导品牌消费者调研项目,负责品牌健康度报告、用户调研等项目;

1、本科及以上,5年及以上大型品牌管理/整合营销的经验,熟悉电商渠道营销及线上传播玩法者优先; 2、有过新锐品牌品牌营销经验,操盘过在家电、数码、音频等行业新品campaign1000万预算以上经验者优先; 3、有较强的市场洞察能力、创新思维、跨文化协同力,生意和结果导向,复盘意识强; 4、关注科技流行趋势者优先,有创业者精神,愿意陪伴新锐品牌茁壮者优先。

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