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Open nowPosted 447 days ago

海外媒介投放主管/经理

anker-in/experiencedhireen167 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now海外媒介投放主管/经理anker-in/experiencedhireen · Shenzhen, Guangdong, Chinese Mainland
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  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 447 days ago

The posting

1.负责EU以DE市场为主的海外广告平台的广告投放管理工作,平台包括和不限于Google,Meta,Twitter、Amazon DSP、TikTok等,进行推广预算管理与成本控制等,并对投放效果负责; 2.根据品牌定位,营销目标,产品卖点和目标用户画像制定不同产品的投放策略; 3.定期对广告数据进行监测,整合和分析投放数据; 4.对目标人群,创意表现等进行数据分析和总结,并不断优化推广效果; 5.对投放方法与技巧不断创新,勇于尝试和探索新的广告平台和渠道; 6.跨部门沟通和团队合作,确保广告效果的达成;

职位要求: 1.4年以上Google,Facebook、DSP等海外主流广告实际投放经验,具有对接乙方或乙方投放经验者优先; 2.对Google、Facebook等广告运作机制有深刻的理解,对广告账户的搭建,广告优化有系统性的经验和思路; 3.英语听说读写流畅(必备), 具备跨文化交流能力; 4.优秀的解决问题能力及抗压能力,具有较强的数据敏感性和数据分析能力; 5.执行能力强,能自我驱动地深入研究事实和数据,推动持续突破; 6.具备较强的沟通能力及抗压能力,同时具备多任务处理能力。

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