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Open nowPosted 97 days ago

创意周边产品市场专员-2027校招

arashivision/campus358 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now创意周边产品市场专员-2027校招arashivision/campus · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

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Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 97 days ago

The posting

1、GTM 策略制定与执行:参与新产品线的市场进入策略规划,涵盖产品从立项到退市全生命周期的可行性计划; 2、产品全周期营销管理:负责产品预热、上市、热销、维持及退市各阶段的营销工作; 3、通过A/B测试优化定价策略与营销触点 , 确保产品生命周期价值最大化; 4、市场洞察与推广:对接市场,开展竞品及行业分析,制定并执行市场推广方案及渠道拓展计划; 5、参与用户分层运营机制设计(如用户专属权益、非用户破圈礼包),提升私域转化与第三方渠道渗透率 。

1、学历与经验:本科及以上学历; 2、能力要求:具备敏锐的市场洞察力、数据分析能力及策略提案能力,拥有优秀的项目管理及流程管控能力,确保营销项目高效落地; 3、协作与执行:具备出色的跨部门协作能力,执行力强,耐心细致,能推动多部门资源整合以实现营销目标。

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