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Open nowPosted 2 days ago

商业分析/策略运营（全球用户运营方向）

arashivision/social262 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now商业分析/策略运营（全球用户运营方向）arashivision/social · Shenzhen, Guangdong, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on arashivision/social's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.3% of postings close within 7 days. Measured by our own scanner across the market. arashivision/social postings stay open a median of 6 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.6%3 days
  3. 13.3%7 days
  4. 21.3%14 days
  5. 35.7%30 days
  6. 59.1%60 days
This job: posted 2 days ago

arashivision/social median: 6 days open

The posting

1. 用户运营顶层策略输出：结合用户洞察、业务数据与行业趋势，主导制定用户运营的短中长期策略，包括不限于覆盖用户全生命周期的全球用户分层体系搭建（拉新-激活-留存-复购-裂变）、生命周期管理、核心用户成长路径、跨区域差异化运营机制等； 2. 策略落地与协同推进：将顶层策略转化为清晰、有逻辑、可执行的项目方案与SOP，联动数据、社群、会员、垂类营销、电商、零售门店等团队推动共识与落地，对最终的全球用户活跃度、复购率和LTV结果负责； 3. 指标体系建立与监控迭代：协同数据分析经理及BI，建立全球用户运营监控体系，定义核心过程与结果指标，通过A/B测试、因果分析等手段，持续验证策略有效性，推动“洞察→策略→实验→复盘→迭代”的PDCA闭环； 4. 用户调研与策略归因：围绕用户运营的核心动作（触达、权益、活动、社群机制等），设计并主导定量与定性调研（问卷、AB测试、深访、焦点小组等），清晰归因运营动作对用户的留存、复购、LTV等的影响；建立常态化的用户反馈输入机制，将碎片化洞察系统化，形成可指导策略的用户认知资产； 5. 行业研究与知识创新：持续追踪全球创新消费品牌的用户运营最佳实践与新模式，结合AI引入新思路、新工具，将内部实践经验提炼为可复用的方法论，创造行业新知；

1. 一本以上学历； --优先背景：2年以上顶尖管理咨询公司战略/运营咨询经验，且有消费电子、智能硬件、互联网或消费品行业项目经验； --加分项：咨询经验后，有甲方用户运营、用户增长、市场洞察或战略规划岗位经历； 2. 结构化思维与策略输出：能将模糊的业务问题拆解为清晰的分析框架，独立产出逻辑严谨、叙事清晰的高质量策略报告； 3. 调研与分析能力：熟悉主流定性/定量调研方法，具备数据敏感度，能看懂SQL或BI看板，能基于数据与事实提炼洞见； 4. 对全球用户运营、消费科技行业的新模式、新趋势有强烈好奇心，能快速研究并转化为自身策略输入； 5. 出色的跨团队沟通与影响力，能推动策略在多部门间形成共识； 6. 对影像、科技、户外运动等领域有浓厚兴趣或参与经验者加分； 7. 英语流利者加分。

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