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Open nowPosted 598 days ago

营销采购

bambulab/experienced381 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now营销采购bambulab/experienced · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 598 days ago

The posting

1.主导全球市场营销供应商的全链路采购,覆盖主流平台(如 Meta、Google、TikTok、Instagram、YouTube 及国内平台),涉及红人营销、媒体合作、本地化营销服务等;搭建全球供应商矩阵,重点布局国内、欧美、拉美及其他新兴市场的优质资源; 2.开发并管理全球范围内的 MCN 机构、媒体代理商及营销服务商,建立合作评估体系(如 KOL 粉丝真实性、媒体 ROI、跨文化内容适配度),并有效规避合规与地域性风险(如数据隐私、版权归属、广告合规要求); 3.联动国内外团队,探索跨区域资源复用场景,对比分析不同市场的营销数据(如 CPM 成本、用户互动行为),并定期输出全球资源采购策略报告; 4.制定并优化全球采购标准化流程,推动采购系统的国际化适配,结合国内外政策与市场变化(如广告投放限制、关税调整、平台规则),及时调整采购策略。

1.5 年以上市场营销采购经验,其中至少 3 年具备全球或跨区域资源采购经验,精通国内外主流社媒合作模式,熟悉国际及本地采购合规要求; 2.拥有广泛的全球资源库,包括国内及海外的媒体代理、MCN 机构、本地化营销服务商,可快速响应不同市场的采购需求;熟悉常见合作风险(如 KOL 政治争议、文化敏感内容),具备预案设计能力; 3.具备优秀的跨文化沟通及合同谈判能力,英语可作为工作语言; 4.兼顾国内与海外社媒平台资源管理,能够推动海内外资源的高效协同与整合。

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