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Open nowPosted 31 days ago

欧洲区域营销 (德语区)

bambulab/experienced381 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now欧洲区域营销 (德语区)bambulab/experienced · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 31 days ago

The posting

3D 打印是出海品类里少见的一类——增长空间大,又天生适合做内容。我们在寻找一位欧洲市场的开拓者,通过对用户的深入洞察及对传播内容的细腻策划,以德国为据点,促成3D打印的扩圈流行。

岗位职责: 1. 基于市场目标和现状,制定营销目标、策略、及预算,同时搭建包含社媒、达人、线上线下联动等等的本地化营销矩阵。 2. 深入进行本地用户洞察,分析总结用户类型和场景,做出让本地用户觉得被尊重被理解的生动内容。 3. 在保持全球品牌一致调性的前提下,一方面和总部紧密配合,获取资源及经验,另一方面也给全球提供优质案例及经验总结。 4. 拓展德国市场后能够快速总结经验方法,基于欧洲各国的异同,逐渐展开欧洲其他国家的市场版图。

1. 具备德国多年的学习或工作背景,会德语是加分项。 2. 5年及以上工作经验,具备消费电子行业欧洲或德国市场营销经验,有新兴市场开拓经验的同学优先。 3. 做策略设计的同时,也愿意双手沾泥进行一些必要的执行工作。 4. 具备优秀的行业及产品洞察能力、跨部门协同能力、识别及解决问题的能力。

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