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Open nowPosted 232 days ago

达人直播运营专家

bambulab/experienced383 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now达人直播运营专家bambulab/experienced · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 232 days ago

The posting

1.达人矩阵策略与精准拓展: 主导抖音(核心)、小红书及天猫/京东(兼顾)的达人直播体系搭建。基于产品画像与达人粉丝画像的重合度(底层逻辑),建立科学的达人筛选与分层模型(SOP),不盲目追求头部,确保种草与转化的精准性。 2.商务谈判与机制博弈: 负责达人及 MCN 机构的高效触达与深度建联,具备极强的谈判议价能力,能在佣金、机制、排期中找到最优 ROI 平衡点,并维护长期的核心达人资源库。 3.全链路协同与流程标准化: 串联外部达人与内部团队,拉通商品、设计、供应链及财务流程,制定并优化“寄样-排期-直播-售后”的标准化作业流程(SOP),规避执行漏洞,提升人效。 4.数据复盘与方法论沉淀: 对每一场直播/投放进行深度复盘,不仅关注 GMV,更要拆解流量来源、转化漏斗与人群标签,归纳总结出“什么样的产品适合什么样的达人”的方法论,并快速复用。

1.背景经验: 本科及以上学历,3 年以上达人 BD 或直播运营经验,精通抖音/小红书生态规则,手握垂类(如 3C 数码/科技/生活方式)优质达人资源者优先。 2.逻辑思维: 拒绝“凭感觉投放”,具备极强的归纳总结与逻辑分析能力,能清晰阐述过往成功案例背后的选人逻辑、组货策略与数据归因。 3.敏锐洞察: 对市场趋势与内容热点保持高度敏感,能持续挖掘新的带货场景与达人黑马(潜力股),为品牌寻找新的增长点。 4.结果导向: 抗压能力强,具备优秀的项目统筹与跨部门沟通能力,通过策略优化高效达成目标。

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