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Open nowFirst seen 3 days ago

Marketing & Communications Lead

Bandwidth Global11 open roles

Where
Remote
Work mode
Remote
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Your applicationOpen nowMarketing & Communications LeadBandwidth Global · Remote

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Bandwidth Global's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: first seen 3 days ago

The posting

Marketing & Communications Lead

Company: Bandwidth Global

Location: Remote (Nigeria/Ghana)

Salary: ₦700,000 per month

Reports To: COO

Role Type: Full-Time

Role Overview

The Marketing & Communications Lead is responsible for positioning Bandwidth Global as the leading remote staffing partner connecting African talent to global companies.

This role owns brand perception, inbound lead generation, thought leadership, and all communications across digital and external platforms.

Success in this role will be measured by brand visibility, inbound qualified leads, engagement metrics, and content authority in the remote staffing ecosystem.

Core Responsibilities

1. Strategic Marketing Leadership

Develop and execute a 12-month integrated marketing strategy aligned with revenue goals.

Position Bandwidth Global as a trusted authority in remote hiring from Africa.

Identify and prioritise high-value markets (US, UK, Canada, MENA, etc.).

2. Brand & Communications

Own brand voice, tone, and messaging consistency across all platforms.

Develop employer-facing and talent-facing communication strategies.

Oversee PR opportunities, thought leadership placements, and partnerships.

3. Content & Digital Growth

Lead content strategy across LinkedIn, website, email, and other digital channels.

Oversee development of case studies, placement stories, blog articles, and reports.

Optimise website and landing pages for conversion (SEO + CRO).

Manage paid acquisition campaigns where necessary.

4. Demand Generation

Build predictable inbound lead pipelines.

Design and manage lead magnets (reports, webinars, hiring guides).

Track MQL SQL conversion metrics.

5. Analytics & Performance Reporting

Monitor KPIs, including:

Website traffic growth

Conversion rates

Cost per lead

Engagement metrics

Marketing-sourced revenue

Deliver monthly performance reports with actionable insights.

6. Cross-Functional Collaboration

Work closely with Sales Manager to ensure marketing-qualified leads convert effectively.

Align campaigns with revenue targets and sales cycle realities.

Required Experience & Competencies

3+ years in B2B marketing (staffing, HR tech, recruitment, SaaS preferred).

Strong understanding of global hiring markets.

Advanced digital marketing skills (SEO, LinkedIn marketing, email automation, paid media).

Strong copywriting and brand storytelling ability.

Experience building marketing systems from scratch.

Proficiency with CRM and marketing automation tools.

Success Metrics (First 6–12 Months)

3–5x increase in inbound qualified leads

Clear brand positioning within African remote hiring ecosystem

Improved marketing-to-sales conversion rate

Structured content calendar and marketing reporting dashboard

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  1. A CV for this posting

    Written against Bandwidth Global's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Bandwidth Global's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Bandwidth Global's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

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  6. The interview in your calendar

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    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
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