Skip to content

Open nowPosted 15 days ago

Brand Manager

Blackmore_14 open roles

Where
Bangkok, Thailand
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowBrand ManagerBlackmore_ · Bangkok, Thailand
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Blackmore_'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.3% of postings close within 7 days. Measured by our own scanner across the market. Blackmore_ postings stay open a median of 17 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.6%3 days
  3. 13.3%7 days
  4. 21.3%14 days
  5. 35.7%30 days
  6. 59.1%60 days
This job: posted 15 days ago

Blackmore_ median: 17 days open

The posting

Job Description

Blackmores Group is a leading natural health company with proud Australian heritage, with extensive reach across Asia Pacific. Founded by visionary naturopath Maurice Blackmore in 1932, our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day.

As a purpose-led, performance-driven organisation, Blackmores Group strives to create remarkable employee experiences through supporting a diverse and inclusive culture, creating leadership that inspires high performance, and providing everyone with opportunities to achieve their professional, personal and wellbeing goals supported by our flexible work practices and family friendly policies.

Purpose of role:

The Brand Manager works closely with local and regional stakeholders to bring brand strategies to life, embedding the brand into consumers’ daily wellbeing routines. This is achieved by translating consumer insights, market trends, and product benefits into relevant propositions and impactful marketing programs.

The role is responsible for developing and executing marketing plans across the full funnel—from Awareness, Consideration, Conversion with strong execution in each channel.

Responsibilities include:

Brand Strategy & Planning

  • Execute annual brand and marketing plans in line with overall brand strategy, business goals, and market opportunities.
  • Assist in developing brand positioning, value propositions, and go-to-market strategies to strengthen brand equity and drive business growth.
  • Support the implementation of integrated marketing campaigns across multiple channels to enhance brand awareness, consideration, and customer engagement.
  • Identify opportunities to improve brand performance through data-driven insights and strategic recommendations

Product Development & Launch Management

  • Support the end-to-end new product development (NPD) process, working closely with cross-functional teams including R&D, Sales, Supply Chain, Regulatory, and Finance.
  • Coordinate product launch activities, ensuring successful execution of launch plans, timelines, and commercialization strategies.
  • Conduct market and competitor analysis to identify consumer needs, market gaps, and innovation opportunities

Marketing Campaign & Brand Activation

  • Manage day-to-day brand activities, including advertising, promotional campaigns, digital marketing initiatives, social media content, and consumer engagement programs.
  • Develop and execute integrated marketing communication (IMC) plans to ensure consistent brand messaging across all consumer touchpoints.
  • Work with creative, media, digital, and PR agencies to develop impactful marketing materials and campaigns that support brand objectives.
  • Monitor campaign effectiveness and optimize marketing activities based on performance metrics and return on investment (ROI).

Market Intelligence & Consumer Insights

  • Track and analyze brand health, market share, sales performance, consumer trends, and competitive activities.
  • Leverage consumer and customer insights to identify growth opportunities and improve marketing effectiveness.
  • Stay updated on industry developments, emerging trends, and evolving consumer behaviors to maintain brand competitiveness.

Stakeholder & Agency Management

  • Collaborate closely with internal stakeholders across Sales, Trade Marketing, Commercial, Supply Chain, Finance, and Product Development teams to ensure seamless execution of brand initiatives.
  • Manage relationships with external agencies, vendors, and partners to ensure quality deliverables, adherence to brand guidelines, and achievement of campaign objectives.

Budget & Project Management

  • Manage assigned Advertising & Promotion (A&P) budgets, ensuring expenditures are effectively allocated and aligned with approved plans.
  • Monitor marketing investments, track spending against budget, and evaluate campaign ROI.
  • Lead project planning and execution, ensuring initiatives are delivered on time, within budget, and according to agreed objectives.

Who are you?

  • Bachelor’s Degree in Marketing, Business, or a related field; qualifications in Health Sciences, Nutrition, Pharmacy, Naturopathy, or related disciplines are an advantage.
  • 5–8 years of experience in Brand Management and Marketing within the Beauty, FMCG, Consumer Healthcare, Health Supplements, OTC, or Consumer Products industry.
  • Proven track record in developing and executing integrated brand plans, product launches, and marketing campaigns that drive business growth and deliver results within budget.
  • Strong commercial acumen, analytical thinking, and consumer insight capabilities, with the ability to translate market opportunities into effective marketing strategies, in the areas of Immunity, Mental Health, and Healthy Ageing
  • Experience in digital marketing, social media, e-commerce, and innovative consumer engagement initiatives to strengthen brand presence and drive brand growth.
  • Excellent stakeholder management, communication, presentation, and project management skills, with the ability to collaborate effectively across cross-functional teams and external partners.
  • Fluent in Thai and English (written and spoken),
  • Able to thrive in a fast-paced environment, manage multiple priorities independently, and maintain strong attention to detaill

Agencies please note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Blackmore_'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.
  3. We apply on Blackmore_'s form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.
  4. Every reply, sorted

    Blackmore_'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.
  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.