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Open nowPosted 58 days ago

AI 营销解决方案专员-2027秋

bluefocus/0660834 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen nowAI 营销解决方案专员-2027秋bluefocus/066083 · Shanghai, Chinese Mainland
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  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 58 days ago

The posting

面向对象:2026年9月1日-2027年8月31日期间毕业的应届毕业生 (中国大陆地区以毕业证为准,非中国大陆地区以学位证为准) 工作地点:上海、北京、深圳、广州、泰国、新加坡、越南、马来西亚

在AI营销服务的全链路中,选择一个自己感兴趣、有潜力的阶段作为起点,最终成长为能够与AI高效协作且全面的AI营销全能型人才。 1. 智能获客 & 需求洞察 - 找线索:客户线索识别和筛选,包括行业数据分析、客户画像构建、潜在客户意向度预判等; - 建关系:与客户建立联系和信任,了解客户业务、需求、痛点、所在行业、竞品、内外部环境等,保持沟通与对话, ; - 懂需求:对客户需求进行结构化分析,从模糊表述中提炼业务目标、目标受众和预期效果,并准确传递给内部策略和执行团队。 2. 策略 & 内容 & 精准落地 - 定策略:基于数据完成市场洞察、策略框架、传播路径规划、渠道组合建议,并高效产出可落地的营销方案和执行计划; - 做内容:协同策略/创意/设计/技术及AI工具链,产出营销链路中需要的文案、图片、视频等内容素材; - 盯落地:跟进项目执行全流程,协调内部资源,把控投放触达与交付质量,确保按时按质完成。 3. 数据复盘 & 驱动增长 - 看数据:深入分析曝光、点击、转化等营销数据,发现数据背后的规律和趋势,生成可执行的洞察; - 做复盘:整理复盘报告,提炼关键经验,形成可复用的方法论和案例库,持续沉淀团队知识资产; - 促增长:通过A/B测试、智能用户分群、个性化增长策略等方式驱动客户增长迭代,同时监测客户健康度,推动续约和复购。

【任职要求】 - 本科及以上学历,专业不限,有营销科技、广告、传播、传媒等实习经验者优先; - 对商业和广告营销行业感兴趣,具备全球化视野和多元文化包容能力者优先; - 具备良好的沟通表达、需求理解、逻辑分析、批判性思维和落地执行能力; - 自驱、好奇心、学习能力强,善于发现问题并解决问题; - 能够熟练使用主流 AI 工具开展行业研究、消费者洞察、竞品分析与方案产出; - 有丰富和深度的AI应用实践(实践来源不限,个人项目、课程实践、实习项目等均可),能清晰判断 AI 能做什么、不能做什么。

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