The posting
Who we are:
Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com
For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.
More about the role:
We are seeking an enthusiastic and detail-oriented Freelance Senior Account Executive to join our vibrant Social Media team, an excellent opportunity for an emerging professional eager to build their expertise in social media communications.
As a Freelance Social Media Senior Account Executive, you will contribute to the success of our social media initiatives, supporting the team in delivering compelling social campaigns. You'll work closely with senior team members, assisting in client support and the day-to-day execution of social media activities.
What you'll do:
- Assist in the planning and execution of social media initiatives tailored for clients across multiple sectors.
- Support client communications, helping to build strong relationships and address client needs.
- Prepare impactful and nuanced social media copy, ensuring alignment with client objectives
- Contribute to the social media content development lifecycle, from gathering materials to final content preparation.
- Help ensure the rigorous editing and quality assurance processes for all social media content, upholding standards of accuracy.
- Gather data for and contribute to social media performance analyses, identifying key metrics and initial observations.
- Monitor emerging social media trends, platform innovations, and best practices
- Participate in cross-functional collaboration with internal planning, creative, and analytics teams to support integrated solutions.
Experience that contributes to success:
- A demonstrated and extensive track record with social media initiatives
- Knowledge across all predominant social media platforms, including TikTok, X, Facebook, Instagram, and LinkedIn.
- Building great client relationships, contributing to key client conversations
- Strong written communication, capable of crafting persuasive narratives and high-impact social media copy
- Experience in presenting social media analytics and performance metrics
- Bi-lingual proficiency in Arabic (both written and spoken) is preferred
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You belong at Burson:
Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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