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Open nowPosted 85 days ago

社交策略运营(抖音AI产品人才校招) - 抖音社交与互动

ByteDance19,258 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now社交策略运营(抖音AI产品人才校招) - 抖音社交与互动ByteDance · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

11.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 23 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.2%3 days
  3. 11.3%7 days
  4. 17.6%14 days
  5. 34.3%30 days
  6. 43.5%60 days
This job: posted 85 days ago

ByteDance median: 23 days open

The posting

团队介绍:抖音社交与互动团队服务于抖音连接人与人的愿景,希望为用户提供更好的社交、创作体验,以拓宽抖音的使用场景,成为更多人打开和使用抖音的新理由,提升抖音的用户规模。我们是一支有朝气、背景多元的团队,致力为用户提供最佳的产品体验,热衷听取用户声音和反馈,也运用科学严谨的分析方法,仔细衡量我们的工作成果。抖音社交与互动欢迎你的加入,和我们一起做有挑战的事情。

这是抖音面向具备AI能力的同学发起的校招项目,覆盖产品、策略运营方向。 AI 正在重新定义产品,也在重新定义"做产品"这件事 —— AI Native 的产品,需要你既能理解大模型技术边界,又能定义产品价值。 如果你也有着许多的奇思妙想, 欢迎加入抖音,把想法落地成亿万用户真实可感的产品体验,来抖音,和我们一起探索 AI 产品的下一种可能!

1、作为抖音社交产品的战略决策支持角色,深度参与抖音社交功能的产品战略规划与落地,通过对社交行业趋势、用户需求洞察、产品动态的研究,结合抖音生态特性,输出具有前瞻性的产品策略,推动抖音社交产品的用户增长、体验优化与商业化价值提升; 2、行业与产品洞察:跟踪全球社交产品行业动态,深度分析主流社交产品的社交功能迭代路径,输出产品功能矩阵与策略对比;针对抖音社交产品的核心模块,拆解产品的用户增长策略、留存运营手段、商业化模式,提出可落地的优化建议;关注新兴社交形态(如AI陪伴、虚拟身份社交、元宇宙社交),评估其对抖音社交生态的潜在影响,输出前瞻性策略预研; 3、战略规划与产品策略支持:基于市场、竞争、用户洞察及公司整体战略,评估抖音社交产品的定位、发展路径及潜在增长飞轮,识别关键战略议题并拆解为可执行的产品功能产品路径图;协同产品、运营、算法、技术团队,推动策略落地:配合用户研究和数据分析,挖掘抖音用户在“社交连接”“内容互动”“关系沉淀”中的核心痛点与潜在需求;与抖音其他跨团队等业务线协作,探索“社交+”的协同模式。

1、2027届获得本科及以上学历,计算机、经济学、社会学相关专业优先; 2、对内容、社交等产品感兴趣,理解产品设计逻辑,有较强逻辑思维能力和沟通协调能力; 3、熟悉抖音等平台的产品逻辑与用户生态,对“短视频+社交”的结合有深度思考,有互联网产品分析、战略分析或咨询研究实习经验优先; 4、熟悉AI技术在社交产品中的深度应用(如NLP对话系统、3D虚拟形象生成、多模态内容理解); 5、掌握基础的数据分析工具(SQL、Python)与BI工具(Tableau、Quick BI)。

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