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Open nowPosted 205 days ago

流量策略产品经理(抖省省APP)-中国广告产品(北京/上海)

ByteDance19,268 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now流量策略产品经理(抖省省APP)-中国广告产品(北京/上海)ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 9 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 205 days ago

ByteDance median: 9 days open

The posting

1、负责抖省省App的激励广告产品规划与设计工作,负责流量策略、激励玩法,为端营收规模和ARPU负责; 2、提升抖省省激励广告收入,通过优化广告投放策略、金币数值策略、广告交互等方式持续提升变现效率; 3、保障客户投放体验,通过合理的任务机制、策略优化等方式提升客户转化效果; 4、建设激励生态,在客户、用户、平台整体视角挖掘激励的价值,形成良性循环,带动端LTV提升。

1、本科及以上学历,3年以上商业化产品经验,有激励广告、端变现相关经验优先; 2、良好的商业产品设计能力,对广告机制有全面的了解,在产品形态、样式交互、推荐策略、行业策略任何一个方向有专业度,并了解其余方向的工作,有实践经验或者在各自领域内做出创新贡献者加分; 3、良好的换位思考及跨团队沟通协作能力,能够站在媒体、客户、用户多角度思考问题,寻找全局更优决策; 4、良好的逻辑思维能力和数据敏感度,善思辨,能够带领业务不断创新取得突破。

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