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Open nowPosted 1108 days ago

用户经营策略专家 - 抖音直播

ByteDance19,268 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now用户经营策略专家 - 抖音直播ByteDance · Shenzhen, Guangdong, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 9 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 1108 days ago

ByteDance median: 9 days open

The posting

团队介绍：直播团队为抖音在内的字节跳动多款产品提供直播支持。在直播间里，时空的隔阂被打破，五湖四海的人们连接在一起，共同见证、分享、传递生活中的美好。美好的定义不尽相同，越来越多的人在抖音直播里寻找自己向往的美好，拥抱理想生活。960万平方公里的美好现场，尽收直播间。直播团队，期待你的加入！​

1、面向抖音娱乐直播用户消费业务，结合业务阶段与用户需求，拆解用户规模、消费规模、付费效率等核心目标，明确关键突破口、资源建议与跟踪机制； 2、搭建并持续完善用户消费经营指标体系与分析框架，围绕用户结构，付费动机、消费频次、客单价及用户生命周期等关键指标，监控业务健康度与趋势变化； 3、围绕消费增长目标开展经营分析，对短期波动进行归因定位，对用户分层、消费场景、内容供给与付费行为进行结构化拆解，识别关键问题、增长机会及潜在风险； 4、基于用户洞察与数据分析，制定短期&长期业务策略，设计差异化触达、权益、活动与产品机制，并通过实验评估持续优化； 5、协同产品、数据、算法、内容运营及主播生态等团队推动策略落地，跟进过程指标与最终收益，沉淀可复用的方法论；持续关注直播、内容与泛娱乐行业变化，迭代用户消费经营策略。

1、3年及以上用户经营、商业分析、经营策略或增长策略相关经验；有直播、短视频、游戏、社交或其他内容型产品的付费业务经验优先； 2、理解互联网用户消费链路与生命周期经营，熟悉拉新转化、付费渗透、复购留存、用户分层及高价值用户经营等核心方法； 3、数据分析能力强，熟练使用Excel，掌握SQL，可独立完成取数、分析与归因；具备指标体系搭建、A/B实验设计与效果评估经验；有通过AI大幅度提升数据分析和经营分析效率的手段加分； 4、具备较强的业务判断、结构化分析与策略设计能力，能够将复杂问题转化为清晰的经营动作，并对结果负责； 5、沟通协作与推动力强，能够在多团队协作环境中推进复杂项目；用户敏感度高，对直播内容生态和消费行为有兴趣，具备较强的学习能力。

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