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Open nowPosted 2097 days ago

后端研发工程师(信号度量归因)-国际广告

ByteDance19,198 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now后端研发工程师(信号度量归因)-国际广告ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 2097 days ago

ByteDance median: 2 days open

The posting

1、负责广告转化信号的质量评估、治理与智能化应用:设计数据异常检测、信号补全、去噪与纠正方案,提升全链路数据可信度;探索大模型(LLM)在广告信号领域的应用,利用语义理解能力对广告主回传数据进行智能分类、质量判定与自动纠正; 2、设计并优化跨平台、跨设备的用户身份识别方案,通过概率匹配模型与图算法提升Identity Graph的精度与覆盖率; 3、负责广告归因系统的模型设计与工程落地,涵盖多触点归因建模(MTA)、转化建模(Modeled Conversion)、增效度量(Incrementality Measurement)等方向; 4、构建大规模实验平台与实时数据管道,支撑Conversion Lift、Brand Lift、Split Test等产品的实验分流、效果计算与结果分析; 5、与产品、数据科学、基础架构团队紧密协作,将算法方案转化为可规模化落地的系统能力。

1、本科及以上学历,计算机、统计学、数学、通信等相关专业; 2、扎实的编程能力和工程素养,熟练掌握Go/Python/Java/C++中至少一种语言;良好的数据结构、算法基础与系统设计能力,有后端或数据密集型系统开发经验; 3、具备统计学或机器学习基础,理解假设检验、因果推断、回归分析、概率图模型等基本概念; 4、有以下任一领域经验者优先: 1)广告信号处理:转化数据质量治理、异常检测、数据补全与去噪; 2)身份识别:ID Mapping、Entity Resolution、概率匹配、图算法; 3)广告归因:last-click、MTA、incrementality等归因模型设计与实现; 4)实验设计:A/B Test、Lift Study、因果推断方法论的工程化落地; 5)推荐系统、搜索排序、计算广告等相邻算法方向的研发经验; 5、能独立完成从问题定义、模型方案设计到工程部署的完整链路,而不仅仅是实现他人的技术方案; 6、对广告技术领域有好奇心,愿意深入理解广告主需求与商业逻辑。

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