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Open nowPosted 85 days ago

创意产品运营-「星璨全球」培养计划 - 国际化广告创意与品牌

ByteDance19,260 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now创意产品运营-「星璨全球」培养计划 - 国际化广告创意与品牌ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 27 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.3%7 days
  4. 17.5%14 days
  5. 34.2%30 days
  6. 43.5%60 days
This job: posted 85 days ago

ByteDance median: 27 days open

The posting

团队介绍:字节跳动国际商业化创意与品牌广告团队致力于通过创意内容(如创意解决方案平台、内容套装及ACA创意工具)与AI技术的结合,为品牌提供从认知到种草转化为购买的全链路营销解决方案。无论是广告投放还是自然流量,我们都能通过智能ROI优化和GMV增长技术,最大化品牌的营销效果。 我们将创意、社区与商业无缝融合,AI技术贯穿始终,帮助品牌高效触达目标用户,实现可持续增长。我们的使命是激发创意,驱动增长。我们愿景是打造以创意为核心、AI驱动的增长引擎,让每一次内容探索都能带来可衡量的商业价值。

为培养兼具全球视野与互联网商业思维的复合型人才,国际化广告创意与品牌团队面向2027届校招同学持续推出「星璨全球」培养计划: -两年全球化业务方向轮岗,拓展国际视野 -资深导师带教辅导,加速能力提升 -承担重要岗位挑战,在实战中成长

我们相信年轻的力量,期待携手创造无限可能!

1、AI创意产品规模化:运营GenAI工具在全球市场的渗透,监控全球等区域使用率,输出本地化优化方案;分析AIGC内容效果数据,反哺产品迭代需求; 2、达人营销生态建设:分析达人分层运营策略落地;协助品牌案例拆解,提炼可复制的达人种草模型; 3、品牌&营销IP与节点运营:参与全球关键营销节点的创意产品方案设计;跟踪短剧/品牌竞价等非标产品的客户覆盖进度,建立区域标杆案例库; 4、数据驱动决策:搭建自动化监控看板;通过归因分析定位增长瓶颈。

1、2027届获得本科及以上学历; 2、英语可作为工作语言,数据分析强逻辑:熟练使用SQL/Python或BI工具(Tableau等),能独立完成漏斗拆解; 3、结构化表达:具备市场需求文档撰写经验,能清晰提炼客户需求→产品方案。

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