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Open nowPosted 406 days ago

商城频道用户增长运营 - 抖音电商

ByteDance19,268 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now商城频道用户增长运营 - 抖音电商ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 9 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 406 days ago

ByteDance median: 9 days open

The posting

团队介绍:抖音电商以“总能发现好东西”为主张,致力于成为用户发现丰富好物的首选平台。众多抖音创作者通过短视频、直播、商城等丰富的形式,给用户提供更个性化、更生动、更高效的消费体验。同时,抖音电商积极引入优质合作伙伴,为商家变现提供多元的选择。

1、负责抖音电商供给玩法频道运营,对频道内认知用户规模、用户活跃分层、有行为率等指标负责; 2、建立并维护频道的用户分层运营体系,结合频道特色供给与补贴策略,设计用户成长路径,提升用户活跃度、访问深度及长期价值; 3、协同产品推动频道整体运营框架的设计与迭代,提升频道内有行为率及优化用户体验,主导制定长期的资源(流量、预算、产品)使用规划,并推动落地提升效率; 4、建立数据监控体系,深度分析用户行为、商品表现及活动效果,通过数据洞察定位增长机会,并驱动运营策略与频道方向的迭代。

1、具备电商平台频道运营、互动玩法运营经验者优先; 2、拥有扎实的用户分层运营与生命周期管理经验,能通过策略与活动设计有效提升用户活跃度、停留时长及长期价值; 3、具备优秀的数据分析、商业洞察和策略迭代能力,能通过数据驱动业务决策; 4、目标导向,具备优秀的沟通表达与协同推动力,对业务结果有高度责任心。

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