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Open nowPosted 501 days ago

行业内容营销经理-飞书

ByteDance19,198 open roles

Where
Hangzhou, Zhejiang, Chinese Mainland
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Your applicationOpen now行业内容营销经理-飞书ByteDance · Hangzhou, Zhejiang, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 501 days ago

ByteDance median: 2 days open

The posting

1、行业价值塑造:深度理解行业上下游,提炼飞书的差异化价值主张、口号与金句,确保“讲人话、可落地”; 2、制定有效的内容策略,并按照客户沟通阶段统筹多内容形态:负责客户故事、手册、长图、视频、官网案例、演讲故事线等内容,打造“可复用的内容素材包”,针对1:1销售触达、官网、市场活动等场景匹配最优内容; 3、市场活动内容模型化:负责旗舰市场活动的故事线和内容体验,确保内容有高度,有影响力,沉淀可复制的最佳实践,并定期迭代完善种草故事线; 4、AI First:用AI提高内容策略、内容筹备等多环节的效率和质量。

1、本科及以上学历,至少3年SaaS企业服务行业从业经验; 2、能够很好地把握商业趋势并洞察客户需求,具备出色的内容生产能力和沟通转化意识; 3、战略和落地双能力:能从0-1制定行业叙事,也能亲自下场写故事线、拉项目; 4、有强烈的责任心和执行力,驱动跨职能团队按节点交付,保持主人翁心态; 5、有高效的工作习惯,热爱效率工具,熟练使用AI工具提升内容效率,保持好奇和持续学习;熟悉市面上的主流办公产品,希望把数字化高效办公方式带给更多企业; 6、加分项:在消费电子、钢铁冶金等任一行业有比较深的认知和经验积累;有面向客户的工作经验(如销售/BD/售前/客户成功等);有发布会、行业峰会操盘经验。

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