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Open nowPosted 233 days ago

广告客户增长运营-抖音生活服务

ByteDance19,268 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now广告客户增长运营-抖音生活服务ByteDance · Beijing, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 9 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 233 days ago

ByteDance median: 9 days open

The posting

1、负责抖音生活服务本地交易或线索方向的广告客户增长运营,深入理解广告投放机制与协同策略,围绕客户增长和营收目标,制定激励、活动、任务、诊断等策略并落地,完成全流程复盘迭代,提升中小广告主规模与质量,对广告收入负责; 2、根据产品与用户阶段制定针对性运营方案,推动模型、内容、营销等产品能力建设,跨部门协同优化全链路转化,提升广告主投放效果; 3、洞察中小广告主经营模式、营销需求与投放痛点,输出清晰的业务规划和可落地的运营方案; 4、围绕广告收入/投广率的业务目标,充分利用AI外呼与AI私域的智能化触达能力以及线上触达渠道,实现策略覆盖率的有效提升与正向效果的持续扩大。

1、本科及以上学历,2年及以上To B策略运营经验,熟悉本地生活交易广告或线索广告商家运营逻辑与平台链路; 2、了解广告投放逻辑,具备策略运营、产品运营、行业运营等任一方向的相关经验,有完整项目经历者优先; 3、具备逻辑思维与项目管理能力,可独立完成跨部门协调,顺利推动项目落地并达成业务目标; 4、对数据敏感,擅长通过数据分析发现问题、挖掘机会点,能够主动学习,具备全局视野与创新意识,深度理解广告业务并挖掘高价值需求。

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