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Open nowPosted 13 hours ago

星图品牌广告运营（品专方向）实习生 - 抖音品牌营销与星图达人

ByteDance19,179 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now星图品牌广告运营（品专方向）实习生 - 抖音品牌营销与星图达人ByteDance · Beijing, Chinese Mainland

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 4 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 13 hours ago

ByteDance median: 4 days open

The posting

团队介绍：品牌营销与星图达人为抖音、今日头条等全产品矩阵提供一体化品牌与达人营销解决方案，助力品牌实现精准触达与高效增长。依托行业领先的达人匹配算法、全链路数据洞察能力及创新的品牌营销产品和样式，我们打破内容与商业的壁垒，让品牌营销更具创意、更显精准、更有温度。 在这里，你将深度参与全球领先的达人营销生态建设，接触行业前沿的AI与营销产品结合、创新的品牌营销策略。你将与顶尖团队并肩，在品牌广告与达人营销的创新浪潮中，不断探索品牌营销的新可能，在数字营销领域快速成长。

日常实习：面向全体在校生，为符合岗位要求的同学提供为期3个月及以上的项目实践机会。

1、负责字节跳动品牌广告搜索品专（品牌专区）产品的全生命周期运营，聚焦品牌搜索流量变现，包含产品售卖、上线落地、迭代运营、效果复盘等全流程； 2、梳理品专产品存量问题与增量机会，针对中腰部、新锐分层品牌客户，制定差异化的品专售卖、续费、增购运营策略，挖掘存量客户价值，拓展增量客户市场； 3、提炼产品卖点，梳理产品流程，组织销售团队、代理商和客户的产品培训，设计运营活动，确保分阶段提升客户渗透与收入提升； 4、能够挖掘重点机会行业和客群，定期调研、收集与提炼客户需求，推动产品迭代。

1、本科及以上学历在读，专业不限； 2、有互联网广告运营经验优先，对品牌产品/数据产品有理解，有搜索经验优先； 3、深度服务汽车、奢侈品、快消、3C、金融等核心品牌行业客户，理解品牌长效经营、品牌认知种草、官方阵地背书、搜索流量承接的核心诉求，输出适配的品专投放与阵地经营解决方案； 4、拥有良好的跨部门协同能力，可高效联动产品、销售、行业、创意团队推进项目落地，能适配商业化业务节奏； 5、具备良好的逻辑思维、方案撰写能力和客户洞察能力，擅长沉淀方法论、标准化体系和标杆案例； 6、对短视频、内容营销、品牌全域经营有深度认知，熟悉主流媒体品牌广告产品能力者优先。

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