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Open nowPosted 169 days ago

Project Manager招商项目运营专家 - 国际化广告创意与品牌

ByteDance19,198 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen nowProject Manager招商项目运营专家 - 国际化广告创意与品牌ByteDance · Beijing, Chinese Mainland
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Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 169 days ago

ByteDance median: 2 days open

The posting

团队介绍:字节跳动国际商业化创意与品牌广告团队致力于通过创意内容(如创意解决方案平台、内容套装及ACA创意工具)与AI技术的结合,为品牌提供从认知到种草转化为购买的全链路营销解决方案。无论是广告投放还是自然流量,我们都能通过智能ROI优化和GMV增长技术,最大化品牌的营销效果。 我们将创意、社区与商业无缝融合,AI技术贯穿始终,帮助品牌高效触达目标用户,实现可持续增长。我们的使命是激发创意,驱动增长。我们愿景是打造以创意为核心、AI驱动的增长引擎,让每一次内容探索都能带来可衡量的商业价值。

1、全面负责全行业招商项目从启动到交付的全流程管控,确保项目按时落地且符合质量标准(包括权益交付、创意呈现、项目设置准确性等),重点负责营销Campaign全链路的策划对齐与执行管理,覆盖品牌广告植入、线上创意投放及线下品牌活动等多元场景; 2、配合内部销售团队对齐全行业客户需求,联动创意团队确保项目创意既符合客户预期,且符合平台规范; 3、负责内部项目流程、平台操作等相关培训,以及对外向客户进行项目方案、时间规划、进度同步等演示沟通; 4、系统分析招商项目结案数据,提炼可落地的洞察及客户反馈,总结营销Campaign及全行业招商项目最佳实践,为后续项目的设计与执行提出针对性优化方案; 5、主动识别项目潜在风险(如进度延误、资源缺口、客户需求变更等),协调相关团队及时排查解决,每日跟踪项目进度,定期向相关方同步情况,确保无执行问题影响项目交付及客户满意度。

1、本科及以上学历,市场营销、广告学、项目管理等相关专业优先; 2、拥有3年左右项目管理或客户管理相关经验,优先考虑有digital agency或creative agency背景者; 3、具备品牌营销、广告相关经验(客户端/agency端均可),清晰了解整合营销项目执行流程,有TikTok内容广告、游戏行业招商项目或相关营销项目经验者优先,无行业背景限制; 4、能在动态变化的环境中高效管理项目,具备较强的时间管理能力和多任务处理能力,深入了解数字营销,尤其熟悉TikTok等社交媒体平台特性,掌握内容广告相关逻辑与玩法; 5、具备优秀的问题解决能力,细节导向,逻辑思维缜密,能主动发现问题并提出切实可行的解决方案,目标导向,结果导向,数据导向,为项目的成功上线和落地负责; 6、英文能作为工作语言。

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