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Open nowPosted 854 days ago

商业化广告产品运营（SMB非电商方向）-国际化

ByteDance19,198 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now商业化广告产品运营（SMB非电商方向）-国际化ByteDance · Beijing, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 854 days ago

ByteDance median: 2 days open

The posting

1、掌握面向广告主的渠道策略，通过电子邮件、短信和广告管理器产品的现场通知等渠道，提高中小企业中国际化商业广告产品的使用及活跃度； 2、大规模构建基于生命周期的增长战略，基于广告主的拉新到盘活全生命周期，完成目标设定、基础设施建设和流程开发，促进与产品、销售和营销团队的跨职能关系； 3、深入了解增长和优化最佳实践（如A/B测试），与数据科学团队密切合作，完成实验及结果评估，并构建新功能以改善转化漏斗； 4、与产品团队合作开发内部营销工具，以优化内部内容创作和分发的指标；工具包括但不限于受众分类、AIGC和活动个性化等； 5、利用同理心、活动数据和市场研究不断推动创新，并尝试新的营销渠道、工具和创意。

1、本科及以上学历，5年以上相关互联网产品经验，具备较好的数据分析能力，会用SQL； 2、擅长管理多种渠道（付费、有机、网络、社交媒体、影响力营销等）大规模产品，并丰富的实践执行和策略规划能力； 3、具备国际市场增长工作经验，对增长和优化、最佳实践（如A/B测试）有深入的理解； 4、有B2B&SMB营销、视频营销和垂直（电子商务、本地等）受众营销经验； 5、对快节奏、变化性强的工作状态具有较适应性； 6、沟通能力强，擅于团队合作，能够在全球化团队中完成跨职能、跨文化的团队协作。

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