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Open nowPosted 220 days ago

投放素材策略运营-TikTok旗下图文独立端

ByteDance19,198 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now投放素材策略运营-TikTok旗下图文独立端ByteDance · Beijing, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 220 days ago

ByteDance median: 2 days open

The posting

1、基于业务目标制定全域增长策略，制定覆盖多区域、多平台的广告投放策略，拆解核心指标，优化投放路径，确保投放效果最大化； 2、科学制定全周期投放预算规划，建立动态调优与ROI管控机制，保障量级、成本、留存核心指标达标； 3、建立并完善广告投放效果评估及分析体系，定期开展投放复盘，提炼方法论，推动策略迭代； 4、与产品、数据、区域团队密切协作，推动投放策略落地，针对本地化需求调整策略并确保执行一致性； 5、探索新推广模式，钻研新广告媒体与产品形式，沉淀投放思路，实现最佳投放效果。

1、本科及以上学历，3年以上国际化效果广告投放相关工作经验，有国际化社区产品增长经验优先； 2、英文沟通能力优秀，能够熟练进行英文书面及口头表达，有国际化工作或学习经历优先； 3、精通国际化核心大媒体投放，了解国际化媒体平台，掌握广告效果归因方法，具备优秀的数据分析能力，能够基于数据洞察制定高效投放策略； 4、具备良好的逻辑思维和系统性思考能力，能够从复杂业务中抽象出清晰的策略路径； 5、优秀的沟通协调能力，能够高效推动跨部门合作，具备较强的资源整合及项目管理能力； 6、具备非中国区用户增长经验或海外媒体投放经验者优先。

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