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Open nowPosted 213 days ago

活动产品运营经理 - TikTok直播

ByteDance19,268 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now活动产品运营经理 - TikTok直播ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 9 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 213 days ago

ByteDance median: 9 days open

The posting

团队介绍:TikTok是一个覆盖150个国家和地区的国际短视频平台,我们希望通过TikTok发现真实、有趣的瞬间,让生活更美好。TikTok在全球各地设有办公室,全球总部位于洛杉矶和新加坡,办公地点还包括纽约、伦敦、都柏林、巴黎、柏林、迪拜、雅加达、首尔和东京等多个城市。

TikTok直播是全球领先的直播业务,以实时互动为核心,提供多元化的商业化模式和创作工具。我们为用户提供独特的内容和消费体验;为创作者找到合适的观众,提供最好的工具和一系列盈利模式,帮助创作者创造更多机会、改变他们的生活;通过直播,平台也能从中获得健康、客观的商业化收益,持续发展。我们一直听到这样的故事 —— “LIVE changes my life” —— 他们更好,我们才会更好。

加入我们,一起探索 “不可能的事”—— 我们是行业的先行者,在一步步改变行业。我们持续让行业了解直播是一种新的内容形式,是创作者可以依赖的商业模式。

1、负责平台活动产品的运营推广规划,熟悉B/C端功能推广的相关运营手段,基于业务目标和平台能力制定GTM方案,包括目标拆解、用户路径、区域节奏、资源优先级和效果评估方式; 2、具备市场及数据洞察能力,能够结合业务经营分析发现问题,抽象问题,识别哪些信息值得被指标化,哪些信息应该沉淀成业务输入框架,搭建活动产品运营的业务分析框架,围绕参与、效率、转化、规模化等链路识别问题,并提出策略解决方案(不局限于活动手段,能判断什么时候用产品功能、运营机制、Workshop、宣发或治理规则); 3、独立策划相关活动方案,从活动策划到效果复盘,做好全流程项目管理,风险、进度管理及流程优化。

1、本科学历及以上,在活动、直播、内容等相关领域有3-5年以上的工作经验; 2、具备优秀的数据分析能力,逻辑思维清晰,能够全面考虑复杂问题,并从活动回顾中提炼经验,指导后续活动的迭代; 3、具备高度责任心和自我驱动力,乐于接受挑战,保持良好工作状态; 4、对短视频和创作者经济有强烈的热情和兴趣,对用户有强烈的同理心。

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