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Open nowPosted 86 days ago

增长营销(活动方向)实习生 - TikTok生活服务

ByteDance19,257 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now增长营销(活动方向)实习生 - TikTok生活服务ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 16 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 86 days ago

ByteDance median: 16 days open

The posting

团队介绍:TikTok是一个覆盖150个国家和地区的国际短视频平台,我们希望通过TikTok发现真实、有趣的瞬间,让生活更美好。TikTok在全球各地设有办公室,全球总部位于洛杉矶和新加坡,办公地点还包括纽约、伦敦、都柏林、巴黎、柏林、迪拜、雅加达、首尔和东京等多个城市。

TikTok生活服务(TikTok GO) 是一站式商业解决方案,创造性地通过TikTok POI、短视频、直播和搜索等,连接全球用户与本地服务,提供有价值的真实世界生活体验,激发用户探索周围的世界。以“发现好去处,助力本地商家”为使命,致力于成为最值得信赖的发现好去处和连接本地商家的平台,让社区更轻松地与餐厅、酒店和景点互动,为商家提供全新方式来连接客户并促进交易,结合创新的营销和运营工具,带来可持续增长。团队分布多国,目前积极扩张中。大航海时代,我们欢迎大家一起加入国际化征程,共同打造TikTok生活服务业务!

日常实习:面向全体在校生,为符合岗位要求的同学提供为期3个月及以上的项目实践机会。

1、品牌活动策划与执行:深度参与线下品牌活动(如快闪店、官方峰会、行业展会等)的全流程策划与落地,涵盖前期筹备、创意构思、方案设计及现场执行,确保活动符合品牌与业务战略,保障落地质量与效果; 2、国际化传播与内容营销:协助推进国际化品牌传播项目,对接国际化媒体与KOL/达人,参与高质量营销内容的创意策划、沟通对接及产出落地; 3、项目管理与资源协调:高效推进跨部门合作与外部供应商管理,把控项目里程碑与进度,确保项目高质量交付; 4、品牌资产与内容:协助开展品牌调研、产品分析、品牌策略梳理及品牌资产与规范等基础内容的输出。

1、本科及以上学历在读,市场营销、传播、广告新媒体等相关专业优先; 2、熟悉线下活动策划和流程;具有线上下创意、内容、传播等营销能力、项目把控和品控能力;有线下活动策划和执行/支持经验优先; 3、熟悉各类品牌物料(如品牌视频、海报、Keynote/PPT等)的制作流程与品质标准,可附过往作品; 4、对营销创新有敏锐感知力和判断力,有创意和较好审美;具备优秀的沟通协调能力,擅长跨部门多方协调; 5、学习能力强、自驱力,具备灵活处理突发事件的应变能力;实习地点为北京,每周实习5天,6个月以上(中长期)优先; 6、英语流利,具备优秀的听说读写能力,可支持国际工作场景。

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