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Open nowPosted 3 days ago

韩国大促营销-TikTok Commerce

ByteDance19,268 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now韩国大促营销-TikTok CommerceByteDance · Shanghai, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

11.9% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 9 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.9%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 3 days ago

ByteDance median: 9 days open

The posting

1、营销活动策略制定与落地，深入理解业务需求，制定能够有效推动TikTok业务增长的营销活动（Campaign）策略，统筹从策略制定到项目执行的全过程，确保业务目标达成，并持续优化项目执行效率，提升营销活动的整体效果； 2、参与构思、开发并执行各类IP营销活动，包括但不限于用户IP（User IP）、达人IP（Creator IP）、品牌IP（Brand IP，如超级品牌日Super Brand Day）及其他营销活动，并通过创新营销玩法提升品牌影响力、用户参与度及业务增长； 3、分析市场的品牌IP及营销活动策略，并持续探索新的品牌IP营销模式，挖掘创新机会，提升平台营销活动的竞争力； 4、组织协调跨部门资源，制定并支持业务增长相关的营销活动，整合内部资源，确保各项营销项目顺利推进并实现预期目标； 5、跨职能团队协作与营销优化，与品类运营、用户研究、达人运营及其他跨职能团队紧密合作，共同推动营销活动的策划、执行及持续优化，提升活动效果和业务表现； 6、与相关团队协作，扩大品牌IP在合作伙伴及用户群体中的影响力，并通过多渠道营销及资源联动，提升品牌认知度、用户参与度及商业价值。

1、本科及以上学历，2年以上电商行业经验，有跨境电商、国际化电商或内容电商经验者优先； 2、沟通与跨部门协作能力：具备优秀的沟通协调能力，能够同时管理多个项目，并与不同职能团队高效合作； 3、语言能力：具备流利的英语沟通能力，能够熟练使用英语开展业务工作； 4、营销活动策划与执行经验：具备独立策划及执行营销活动的经验，尤其是电商营销相关经验； 5、平台及行业认知：熟悉TikTok及其他内容平台，或具备电商行业相关经验者优先； 6、外部合作伙伴管理能力：具有与第三方合作伙伴协作的经验，包括创意营销代理机构管理及品牌合作伙伴关系维护。

加分条件 1、具备良好的韩语能力和韩国市场经验； 2、内容策划与文案能力：具备优秀的文字表达、营销策划及文案撰写能力，具有直播内容策划、内容编辑或企业营销策划相关经验者优先； 3、用户洞察与趋势敏感度：具备敏锐的用户及产品洞察力，熟悉TikTok等互动型内容平台，乐于了解和接受新事物，兴趣广泛，对热门话题、社会趋势及新闻热点具有较高敏感度； 4、执行力：具备较强的执行能力、沟通能力，快速推动项目落地并取得实际成果； 5、资源整合与沟通能力：具备出色的沟通协调及资源整合能力，能够有效推动内部团队与外部合作伙伴协同合作。

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