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Open nowPosted 7 days ago

TikTok国际商业化广告经营分析实习生 - Global Business Solutions

ByteDance19,260 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen nowTikTok国际商业化广告经营分析实习生 - Global Business SolutionsByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

11.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 27 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.2%3 days
  3. 11.3%7 days
  4. 17.5%14 days
  5. 34.2%30 days
  6. 43.5%60 days
This job: posted 7 days ago

ByteDance median: 27 days open

The posting

团队介绍:Global Business Solutions (GBS) 负责TikTok为主的全球产品商业化相关工作,为全球品牌和广告商提供集成的数字营销解决方案。具体包括各区域销售、销售运营、渠道管理、商业化战略、To B市场营销、营销科学、商业化合作和商业内容安全等职能。

日常实习:面向全体在校生,为符合岗位要求的同学提供为期3个月及以上的项目实践机会。

1、支持TikTok国际商业化广告业务的经营分析,面向国际化多区域市场,跟踪广告投放大盘表现,挖掘区域、客户、竞价广告赛道的增长机会与业务瓶颈; 2、协助搭建业务经营指标框架与监控体系,输出日报/周报/月报,持续追踪经营目标达成,识别数据异动,完成归因分析,输出风险预警和优化建议; 3、开展国际化广告行业、产品、客户结构专项研究,基于SQL取数与数据分析,输出业务洞察报告,为区域策略、投放优化、资源分配提供决策支撑; 4、协助BI看板、自动化报表迭代,沉淀标准化异动归因、目标拆解分析框架,提升业务方自主数据分析效率;配合团队完成月度、季度经营复盘材料; 5、协同销售、投放策略、产品等跨团队对齐,承接专项分析需求,落地分析结论,跟踪优化动作的效果回收。

1、本科及以上学历在读; 2、对国际化互联网竞价广告、程序化投放业务有兴趣,具备良好的数据敏感度与逻辑拆解能力;熟练使用Excel、PPT;熟练SQL,ThinkCell优先,会Tableau等BI可视化工具加分; 3、具备英文读写能力,可阅读国际化行业资料、产出全英文分析报告,能够进行基础英文口语沟通; 4、每周可稳定到岗4天及以上,能实习3个月及以上。

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