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Open nowPosted 221 days ago

售后策略运营

dcar/referral674 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now售后策略运营dcar/referral · Beijing, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on dcar/referral's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 221 days ago

The posting

1-服务策略与体系搭建 制定二手车售后 / 车主服务整体策略：质保、延保、维保、保养、救援、理赔、用车权益、会员体系等。 搭建标准化服务 SOP：故障处理、投诉升级、满意度闭环。按车源（自营 / 认证 / 非认证）、车龄、价位、新能源 / 燃油车分层设计服务包，提升体验。 2-用户运营与留存转化 负责车主拉新 - 激活 - 留存 - 复购 - 转介绍全链路运营，提升车主生命周期价值（LTV）。策划车主活动：保养套餐、续保特惠、免费检测、上门取送车、会员日、用车课堂等。建立车主标签体系：车况、里程、维保周期、保险到期、投诉风险，实现精准触达。 3-售后产品与增值服务运营 负责延保 / 质保 / 保养套餐 / 漆面养护 / 美容 / 救援 / 代驾等产品上架、定价、包装、推广与复盘。 4-数据运营与策略迭代 日常监控核心数据：车主活跃度、回访完成率、续保 / 延保转化率、客诉趋势、成本与收入。定期输出运营报告、专题分析（投诉、流失、复购），并落地改善动作。对标行业与竞品，持续迭代服务权益、价格策略、运营玩法。

1、本科及以上，汽车、运营、市场类优先。结果导向、抗压性强、客户意识强； 2、3–5 年 汽车售后 / 车主服务 / 用户运营 / 二手车服务运营 相关经验；有二手车平台 / 4S 集团 / 连锁售后经验优先。具备服务体系搭建、用户留存、增值产品运营、客诉管控实战经验。

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