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Open nowPosted 655 days ago

汽车广告产品运营-交易产品方向

dcar/referral674 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now汽车广告产品运营-交易产品方向dcar/referral · Shanghai, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 655 days ago

The posting

1、负责汽车行业效果类广告的产品运营工作,通过线上交易为交付模式,推进经营到广告一体化; 2、以线上闭环交易为目标,通过输出直播内容、流量、商品和补贴策略,带动成交规模的提升; 3、能独立运营交易型直播落地,包括直播主题、投放策略、直播商品策略和UG增长等,带动流量转化率的提升; 4、持续跟踪与分析运营数据,挖掘产品的能力提升点并提出可行性建议,能提出基于交易规模的产品解决方案和广告售卖解决方案; 5、根据沉淀的客户案例和售卖方案,推进与服务商、交易业务和广告销售联动,形成高效落地、目标导向的运营机制。

1、本科及以上学历,有3年以上广告产品运营,具备电商或汽车行业运营经验者优先; 2、对数据敏感,具备一定的数据分析能力,熟悉抖音流量和推荐逻辑者优先; 3、具备良好的沟通技巧和组织协调能力,有强烈的结果导向思维,抗压能力强,富有激情和创造性; 4、有很强的责任心和团队合作意识,学习能力强,自驱力好。

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