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Open nowPosted 40 days ago

二手车流量运营

dcar/referral674 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now二手车流量运营dcar/referral · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 40 days ago

The posting

1、负责二手车电商业务的获客策略制定,负责主流信息流渠道的投放优化工作,对获客结果负责; 2、深入了解主流投放平台竞价机制和优化策略,自运营账户与代理商管理,通过自运营账户策略优化、代理商管理提效,实现目标增长; 3、广告效果数据监控和分析优化,不断完善投放策略,提升获客效率、降低获客成本; 4、通过用户分析、渠道分析、行业调研等,探索新的增长机会点。

1、本科及以上学历,有成熟的线索增长策略能力,能输出完善的增长策略并推进落地; 2、熟悉各大信息流媒体投放,熟悉各大主流媒体平台投放优化策略; 3、具备较强的数据分析能力,熟悉互联网数据分析方法,善于运用数据驱动产品优化; 4、二手车及汽车行业优先,能够基于业务需求拆解目标、达成路径,有比较好的业务sense,具备甲方投放运营经验; 5、工作主动积极,有强烈的责任心和团队精神及团队协作能力。

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