Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 5 days ago

Director, Sponsorship Consulting

dentsu771 open roles

Pay
$82,500 – $100,000 a year
Where
Charlotte
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowDirector, Sponsorship Consultingdentsu · Charlotte

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on dentsu's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. dentsu postings stay open a median of 29 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 5 days ago

dentsu median: 29 days open

The posting

Job Description:

MKTG S+E is a global agency that harnesses the power of sports and entertainment for brands. For over 20 years, we've ignited fandom and innovated activation in the world of sports and entertainment to make something worth noticing, engaging, liking, sharing and remembering. We leverage deep INSIGHTS and our network of seasoned & creative team members to create IMPACT between properties, fans & brands. MKTG S+E is a part of the broader dentsu Sports International network.

Across strategy, measurement, content, hospitality, and events, we connect the sports and entertainment industry and companies around the world to deliver meaningful marketing solutions and experiences that are truly differentiated. The experiences that we create engage customers, build memorable brands and deliver value. MKTG S+E is a part of the broader dentsu Sports International network.

MKTG Sports + Entertainment is seeking a strategic and client-focused Director, Sponsorship Consulting to help lead one of the agency's largest and most high-profile NASCAR sponsorship portfolios. Reporting to the VP, Sponsorship Consulting, this position will be based in MKTG's Charlotte, NC office.

We are looking for a trusted client lead to manage strategic, integrated brand marketing and activation campaigns with our roster of clients. You will lead a team in developing, executing, and measuring performance of activation programs. Successful employees will approach unexpected challenges quickly and creatively. You will report into the VP, Sponsorship Consulting.

The successful candidate will have the following attributes:

  • In-depth knowledge of and ability to navigate the NASCAR ecosystem including the three series’, race teams, and driver relationships
  • Strong strategic acumen
  • Exceptional team management skills
  • Able to generate creative solutions to business and marketing challenges facing our clients
  • Experience activating successful experiential marketing programs at tracks and in event markets
  • Knowledge of and experience with the full marketing mix, social media, content marketing, influencer approaches, and marketing promotions
  • Negotiation experience and expertise
  • Understanding and experience with the broader sponsorship landscape is helpful (NFL, MLB, NBA, NCAA, F1, etc.)
  • Ability to craft and present high-level sponsorship concepts that effectively link to brand marketing objectives
  • An internal drive to bring client and organizational value, even in fluid or undefined environments

Key Responsibilities

  • Lead a team of seasoned professionals to deliver excellent activation of client marketing programs throughout the annual sports calendar
  • Set standards for client work including written POVs, planning documents and reporting and provide coaching for team to deliver consistently and timely for the client
  • Establish high level relationships with client leaders and demonstrate ability to provide creative solutions that meet and exceed their KPIs
  • Collaborate with sanctioning bodies and rightsholders to help develop outstanding marketing partnerships
  • Write and develop key documents including recommendations and POV documents to client-ready status
  • Negotiate with local and national rightsholders on behalf of clients, securing win-win agreements that surpass client expectations
  • Play a key role in agency new business activities including ideation, presentation writing and presentation delivery
  • Frequent travel is required, including up to 10-12 weekends

Qualifications:

  • 7+ years of experience in sponsorship consulting, partnership marketing, sports marketing, or a related field.
  • 4+ years of direct NASCAR/Motorsports sponsorship consulting, partnership marketing, or sponsorship management experience, preferably within an agency environment.
  • Proven track record managing complex, high-profile sponsorship portfolios and integrated marketing programs.
  • Experience advising clients on sponsorship strategy, rights negotiations, activation planning, and partnership measurement.
  • Demonstrated success managing multiple stakeholders, including clients, rightsholders, teams, leagues, and agency partners.
  • Prior experience leading teams, mentoring colleagues, and contributing to talent development.
  • Bachelor's degree in Marketing, Communications, Sports Management, Business, or a related field.

Additional Information

The annual salary range for this position is $82,500-$100,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include:

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.

At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-CP1 #LI-MKTG

Location:

Charlotte

Brand:

Mktg Sports

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against dentsu's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on dentsu's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    dentsu's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.