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Open nowPosted 24 days ago

Marketing Lead

Flatrock40 open roles

Where
Varna
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Your applicationOpen nowMarketing LeadFlatrock · Varna
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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Flatrock's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.2%30 days
This job: posted 24 days ago

The posting

Main responsibilities

  • Owning and managing multiple B2B campaigns across different services, sectors and markets.
  • Leading, supporting and developing our Marketing Operations Specialist.
  • Creating campaigns across email, LinkedIn, digital, webinars, events, thought leadership and partnerships.
  • Working with our SDRs to turn marketing engagement into quality conversations and sales opportunities.
  • Developing messaging and content that makes complex technology and services propositions simple and compelling.
  • Helping evolve our websites, landing pages and digital presence to generate leads rather than simply traffic.
  • Coordinating designers and internal teams to bring campaigns and commercial ideas to life.
  • Making sure our CRM tells us what's actually working - from campaign through MQL and SQL to opportunity.
  • Measuring performance, challenging what isn't working and doubling down on what is.
  • Supporting the development of sales collateral, case studies, Sales IP, events and wider brand activity.

Requirements

  • 5+ years' experience in B2B marketing, ideally within technology, professional services, outsourcing, SaaS or another complex B2B environment.
  • Experience managing or developing marketing team members.
  • Strong track record of developing and executing integrated B2B campaigns.
  • Demonstrable experience generating leads and contributing to commercial pipeline.
  • Strong understanding of CRM, email marketing, digital campaigns, social media and marketing analytics.
  • Ability to turn commercial propositions into compelling campaign messaging and content.
  • Experience managing multiple campaigns and priorities simultaneously.
  • Strong analytical skills and confidence using performance data to make decisions.
  • Excellent written and verbal English.
  • Strong stakeholder-management skills and the confidence to challenge, recommend and prioritise.
  • Commercially minded, proactive and comfortable taking ownership.
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3×

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