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Open nowPosted 10 hours agoWe saw it 2 min after it went up

Analista de Trade Marketing

Girando Sol

Where
Arroio do Meio, Rio Grande do Sul, Brazil
Work mode
On site
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Your applicationOpen nowAnalista de Trade MarketingGirando Sol · Arroio do Meio, Rio Grande do Sul, Brazil
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Share of postings closed within
  1. 2.2%1 day
  2. 4.5%3 days
  3. 12.7%7 days
  4. 20.4%14 days
  5. 35.6%30 days
  6. 58.7%60 days
This job: posted 10 hours ago

The posting

A Girando Sol é uma indústria gaúcha de produtos de limpeza com 35 anos de história, presente nos estados do Rio Grande do Sul, Santa Catarina, Paraná, Mato Grosso e Mato Grosso do Sul. Estamos em busca de um(a) Analista de Trade Marketing para garantir a execução da nossa estratégia no ponto de venda, atuando com as equipes de merchandising nos estados em que atuamos e apoiando o time comercial nos planos de negócios com os clientes.

Responsabilidades e atribuiçõesMerchandising e execução no PDV

Acompanhar a execução no PDV e os indicadores de merchandising: padrão de exposição, pontos extras e cobertura de PDVs; Apoiar os supervisores de merchandising na gestão das equipes de campo e na definição de roteiros; Analisar custo por rota de promotor, custo por PDV e produtividade das equipes de campo; Auditar a execução e o resultado das campanhas por meio de fotos e relatórios do aplicativo de campo, propondo planos de correção; Elaborar e atualizar os formulários de execução e os padrões de exposição; Estruturar e apurar campanhas de incentivo para promotores; Acompanhar os indicadores de desempenho de agências e prestadores de serviço de merchandising;

Clientes e categoria

Apoiar o time comercial na construção e no acompanhamento dos planos de negócios conjuntos (JBP) com clientes-chave; Acompanhar o cumprimento das contrapartidas de trade negociadas com os clientes: exposição, pontos extras e ações promocionais; Acompanhar as ações de trade digital dos clientes: e-commerce, aplicativos, encartes digitais e retail media; Apoiar projetos de gerenciamento de categoria e de sortimento com os clientes; Realizar reuniões com o time de vendas a fim de entender as necessidades de cada cliente e microrregião;Criar e atualizar relatórios e dashboards da área.

Requisitos e qualificações Ensino superior completo em Administração, Marketing, Comunicação, Economia, Engenharia ou áreas afins; Experiência anterior em Trade Marketing ou Merchandising; Excel intermediário/avançado e domínio do pacote Office; Perfil analítico, com orientação para prazos e resultados; Bom relacionamento interpessoal e capacidade de negociação; Organização, agilidade e visão estratégica; Disponibilidade para viagens aos estados de atuação (RS, SC, PR, MT e MS); CNH categoria B.

Informações adicionaisDiferencias para a vaga;

Vivência com gestão de equipes de campo, promotores ou agências de merchandising; Conhecimento em ferramentas de BI/dashboards (Power BI ou similar) e em aplicativos de execução de campo; Vivência com JBP, gerenciamento de categoria ou trade digital/retail media;

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