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Analista de Trade Marketing

BIMBO10 open roles

Where
Callao, Lima, Peru
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Your applicationOpen nowAnalista de Trade MarketingBIMBO · Callao, Lima, Peru
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. BIMBO postings stay open a median of 5 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted today

BIMBO median: 5 days open

The posting

Descripción del puesto

Somos la empresa de panificación más importante del mundo por posicionamiento de marca, por volumen de producción y ventas. Además, somos el líder indiscutible de nuestro giro de negocio en México, Latinoamérica y Estados Unidos. Tenemos presencia en 34 países de América, Asia y Europa, contamos con más de 10,000 productos y 100 marcas de reconocido prestigio.

Nosotros somos más de 141,000 colaboradores y 214 plantas de producción. Grupo Bimbo tiene más de 3,3 millones de puntos de venta a nivel global.

¡Alimentamos un mundo mejor!

Analista de Trade Marketing / Consumo Masivo

¿Cuáles serán tus funciones?

  • Analizar información de sell in, sell out, inventarios, cobertura y ejecución, identificando oportunidades por canal, cliente, punto de venta, categoría y SKU, y proponiendo acciones comerciales que impulsen los resultados del negocio.
  • Coordinar la implementación de los planes de Trade Marketing por canal, asegurando el cumplimiento de objetivos, cronogramas, presupuestos e indicadores de gestión establecidos.
  • Desarrollar, actualizar y analizar reportes y dashboards de gestión, brindando información oportuna para la toma de decisiones relacionadas con ventas, ejecución en punto de venta, promociones e inversiones comerciales.
  • Controlar y dar seguimiento al presupuesto de Capex y Opex, gestionando órdenes de compra, provisiones, liquidaciones y desviaciones respecto al plan aprobado.
  • Gestionar la implementación, trazabilidad, inventario y mantenimiento de activos, exhibidores y materiales POP, garantizando su correcta ejecución y productividad en los diferentes canales de venta.
  • Coordinar con proveedores y áreas internas la producción, implementación y cierre de proyectos de Trade Marketing, asegurando el cumplimiento de estándares de calidad, plazos, evidencias y documentación requerida.
  • Evaluar los resultados de las iniciativas de Trade Marketing mediante el análisis de indicadores y KPIs, elaborando conclusiones y recomendaciones orientadas a la mejora continua y al cumplimiento de los objetivos comerciales.
  • Ejecutar otras funciones afines al puesto que contribuyan al logro de los objetivos del área.

¿Qué es lo que necesitas?

  • Bachiller de las carreras de Ingeniería Industrial, Administración, Marketing o afines.
  • Experiencia mínima de 2 años en Trade Marketing, inteligencia comercial, ventas, marketing o posiciones afines, preferentemente en consumo masivo.
  • Dominio de Excel a nivel avanzado.
  • Power BI a nivel intermedio - avanzado.
  • Experiencia en canales de consumo masivo.
  • Experiencia elaborando KPIs de Trade Marketing.
  • Experiencia gestionando y controlando presupuestos Capex/Opex, órdenes de compra y proveedores.

¿Qué beneficios tendrás?

  • Formar parte de una empresa líder en su rubro.
  • Planilla completa y todos los beneficios de acuerdo a ley.
  • Beneficios corporativos (descuento en productos, etc).
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