The posting
ABOUT KOLSQUARE ------------------------------
Kolsquare is the leading Influencer Marketing software solution in Europe, trusted by marketing professionals to manage KOL (Key Opinion Leader, also known as influencer) marketing campaigns. Our platform is designed to optimize brand communication strategies, addressing the challenges of the digital era.
With Kolsquare, professionals can seamlessly identify the most suitable KOL profiles, manage their campaigns from start to finish, and analyze their results and performance metrics.
Kolsquare leverages cutting-edge Big Data, AI, and Machine Learning technologies to empower hundreds of clients—including Coca-Cola, Danone, Publicis, Orange, Sézane, and Decathlon. We help brands forge meaningful partnerships with over 3 million KOLs who have 5,000+ followers across 180 countries on platforms like Instagram, TikTok, Twitter (now X), Facebook, Snap, and YouTube.
In 2024, Kolsquare became part of the team.blue group, one of Europe’s largest private tech companies. This partnership amplifies our commitment to innovation, excellence, and our continued trajectory of exceptional, profitable growth.
KOLSQUARE MISSION ------------------------------
Kolsquare is proud to be a Benefit Corporation, certified B-Corp in 2024.
Our mission is to help you realize your full potential while making a positive impact on the world.
Influencer Marketing is hailed as a revolutionary $30B industry that has transformed the media and digital landscape. It is both a goldmine of opportunity and a field surrounded by myths and uncertainties. While everyone acknowledges its impact on brand awareness and customer acquisition, not everyone knows how to harness its potential effectively.
At Kolsquare, we believe wholeheartedly in the power of this new media. We see it as the most impactful way for ideas, individuals, and organizations to grow and achieve their greatest potential. Furthermore, we believe it is an incredible tool to create meaningful, positive change for a better world.
Our mission is simple: to make the power of KOL Marketing accessible to all.
KOLSQUARE CULTURE & VALUES ------------------------------
- Deliver WOW
- Be Responsible in your actions
- Pursue Growth & Learning
- Be passionate and determined
- Share your Power, Knowledge & Wealth
- Build Authentic relationships
We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation, and delivers better business results.
📌 More info about culture here in our Culture Book.
YOUR ROLE ------------------------------
We’re looking for a Head of Business Development to take full ownership of our BDR function and help us scale it to its next stage of maturity.
This is a second-line leadership role, leading around 18 BDRs through Team Leaders across France, the Nordics, Spain, Italy, Benelux and the US. Reporting to our VP Sales, you’ll work closely with Sales, Marketing and senior leadership to drive performance and shape the future of the function.
The team is already established. Your focus will be on developing team leaders, evolving the BDR playbook, improving performance and bringing new ideas and best practices to make the function more effective and scalable.
You’ll need to be comfortable operating at both strategic and operational levels, staying close to the teams while thinking about the bigger picture.
WHAT YOU'LL DO ------------------------------
Lead and develop the BDR organisation
- Lead and coach BDRs and BDR team leaders across multiple European markets.
- Set clear expectations, performance standards and accountability across the function.
- Support managers with performance management, development and career progression.
- Build strong management practices and ensure the team has the structure and support needed to perform.
Own the BDR strategy and playbook
- Own and continuously evolve the BDR playbook across inbound and outbound motions.
- Adapt prospecting strategies and processes to different markets and customer segments.
- Identify and test new approaches to improve prospecting, qualification and conversion.
- Bring new ideas and best practices to improve how the BDR function operates and performs
Drive performance through data
- Own and monitor the key BDR metrics: meetings booked, SQLs and contribution to sales.
- Analyse performance across teams, markets and managers to identify trends and opportunities.
- Turn data and insights into concrete actions to improve performance and efficiency.
Optimise processes and tooling
- Continuously improve the processes, systems and tools supporting the BDR function.
- Ensure strong adoption and effective use of our sales tech stack, including Salesforce, Outreach, LinkedIn, Cognism, Claude, Clay and Apollo.
- Identify opportunities to make the function more scalable and effective.
Partner across the business
- Work closely with Sales and Marketing to align BDR activity with our broader go-to-market strategy.
- Partner with senior leadership on organisational and strategic decisions affecting the BDR function.
- Represent the BDR function and bring its perspective into wider commercial discussions.
YOUR PROFILE ------------------------------
Must-haves 🫵
- 3+ years of experience in BDR/SDR leadership, including managing managers or Team Leaders and owning team performance and development.
- Strong B2B SaaS experience, ideally in a mature and scaling organisation
- A strategic and hands-on leader who can develop the BDR strategy and playbook while staying close to managers and teams.
- Strong commercial and analytical mindset, comfortable using data to understand performance, identify opportunities and drive action.
- Strong understanding of BDR processes and sales technology, with direct experience implementing and managing tools such as Salesforce, Outreach, LinkedIn, Cognism, Claude, Clay and Apollo.
- Fluent in English and comfortable leading across multiple European markets.
Nice-to-haves ✌️
- Experience in MarTech or Influence Marketing
- Experience scaling a BDR organisation through a significant growth phase.
- Additional European languages.
WHAT WE OFFER? ------------------------------
We are meant to work together if :
- You can be based anywhere in Europe.
- Full flexibility: full remote work with European hubs and 400+ coworking spaces worldwide.
- Monthly and quarterly highlights in person to get together with other Kolsquarians for great team building events.
- A package linked to the market that will not be based on your location.
- The stability and resources of a profitable group, with the agility of a scale-up.
- Continuous training opportunities and career development support.
THE RECRUITMENT PROCESS ------------------------------
- Screen interview with our Talent Acquisition
- Manager interview with our VP Sales
- Case study with our VP Sales & CRO
- Culture interview with members of our BDR & AE teams
- Final interview with our CEO
- Reference checks — at least 3 references: peer, manager and manager+
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Please note that applications received by email will not be processed. If you are interested in one of our open positions, we kindly invite you to apply directly through our career site.
We believe diverse backgrounds and experiences make our teams stronger. If you have the core skills and relevant experience for this role but don’t tick every box, don’t rule yourself out — we’d love to hear from you. What matters most is what you can bring to the role and the impact you can make.
