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Open nowPosted 1061 days ago

Marketing Lead

Lara AI2 open roles

Where
Buenos Aires, Argentina
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Your applicationOpen nowMarketing LeadLara AI · Buenos Aires, Argentina
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Lara AI's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 1061 days ago

The posting

Lara AI, una compañía del grupo Visma, es un software que introduce al nuevo miembro virtual del equipo de HR apalancado por IA conversacional, que ayuda a compañías a disminuir rotación y potenciar la eficiencia del equipo de HR.

Lara está disponible para todos los colaboradores en las tiendas, locaciones o trabajando remoto, a través de WhatsApp, Teams, Slack y en diversas apps de mensajería.

Gracias a Lara las compañías automatizan a gran escala la medición en tiempo real del engagement con sus colaboradores, el soporte a los colaboradores: desde responder preguntas frecuentes hasta gestionar solicitudes, y simplificar cargar requerimientos. Y finalmente automatiza las comunicaciones internas.

Sobre el rol

Estamos buscando un/a Marketing Lead para que desempeñe un papel clave en el desarrollo de los esfuerzos de marketing de la empresa, con el objetivo de aumentar la visibilidad de Lara AI y generar leads.

Deberás encargarte de coordinanar un conjunto de actividades en simultáneo, a la vez que estés impactando indicadores de negocios orientados al crecimiento.

Este rol es para vos si: tenés un perfil analítico, experiencia previa en marketing B2B, y te interesa la comunicación, el manejo de proyectos, y los negocios.

Responsabilidades

  • Liderar los esfuerzos de marketing de la compañía, que involucren la expansión de la marca en la industria y hacia potenciales nuevos clientes.
  • Liderar la estrategia de marketing de contenidos en redes sociales. Trabajarás gestionar la relación con nuestra agencia de diseño para revisar y subir diversas piezas de contenido: información de nuestro producto, anuncios de nuevos de clientes, partnerships, nuevos features del producto, casos de éxito, entre otros.
  • Gestionar con la agencia de redacción el contenido de nuestro blog.
  • Coordinar el contenido del newsletter con novedades y noticias.
  • Gestionar y participar activamente de diversos eventos en los que participemos como sponsors o que co-creemos.
  • Gestionar la estrategia de paid media y SEO.

Requisitos para el rol

  • Experiencia laboral comprobable mínima de 2 años.
  • Experiencia previa en paid media (Google, Meta).
  • Es un plus (pero no es requerido) contar con experiencia en áreas de Marketing B2B. Como mencionamos antes, lo más importante es la actitud frente al desafío.
  • Si bien la agencia de contenido es quien generará las piezas, es importante poseer un criterio de diseño.
  • Skills fuertes en comunicación y relacionamiento con terceros (marcas, partners, etc).
  • Capacidad para construir relaciones al largo plazo.
  • Capacidad para trabajar de forma colaborativa y positiva en un entorno de equipo flexible y dinámico.

Qué te ofrecemos

  • OSDE 210 como prepaga médica.
  • Oficinas en Vicente Lopez y Villa Crespo (CABA) para que vengas cuando quieras. ¡Solemos ir 1/2 veces por semana!
  • 3 semanas de vacaciones al año.
  • ¡Y algunas cosas más...!
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  2. 25 readers review it

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    The review screen in CV Rocket: how each CV was read, round by round.
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Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

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The numbers game

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