Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 9 hours ago

Category & Portfolio Executive

Lesaffre195 open roles

Where
Istanbul, İstanbul, Turkey
Work mode
Hybrid
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowCategory & Portfolio ExecutiveLesaffre · Istanbul, İstanbul, Turkey

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Lesaffre's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

14.0% of postings close within 7 days. Measured by our own scanner across the market. Lesaffre postings stay open a median of 26 days.

Share of postings closed within
  1. 2.3%1 day
  2. 4.7%3 days
  3. 14.0%7 days
  4. 22.5%14 days
  5. 38.3%30 days
  6. 59.0%60 days
This job: posted 9 hours ago

Lesaffre median: 26 days open

The posting

Company Description

Lesaffre, which is a global reference in the yeast industry with its more than 170 years of accumulated knowledge, has been transmitting its international experience to Turkish bakery industry since 1992.

We unite the Lesaffre experience with our wide-spectrum user population by means of our over 600 employees and our production facilities, including our production facility in Lüleburgaz, which we have incorporated into our structure in 2015, in addition to our production facilities in Ceyhan and in Amasya, which have been in use since 1992, the year we started operating in Turkey. We work to become the closest business partner of our users with the help of our brands, which specifically address diverse needs. For bakers and home users, we produce yeast in different forms. In addition to yeast, we also provide baking solutions like bread improvers, bread mixes, and blends to the bakery sector. The products that we produce are used with confidence in more than 80 countries, including Turkey.

In order to be able to fulfill our social responsibilities regarding the environment and our society by means of our R&D activities, we annually allocate approximately 30% of our industrial investments to policies on the protection of the environment.

As the key player of the global bread industry, our vision is ‘to delight people with innovative bread making and nutrition solutions for a better planet’. And our mission of ‘working together to better nourish and protect the planet’ carries Lesaffre to the future.

About the Role

We are looking for a Category & Portfolio Executive to join Lesaffre Türkiye. In this role, you will develop and execute category, and portfolio plans that support growth, profitability, and innovation. You will work closely with Sales and Baking Center to translate customer and consumer insights into portfolio, assortment, and launch plans across sales channels.

Be part of something meaningful. Apply now and help bring baking solutions to market that meet the evolving needs of our customers and consumers.

Job Description

  • Develop and implement category and portfolio strategies across sales channels in line with business priorities for growth, profitability, and competitiveness.
  • Define the category structure, product mix, and role of each product range based on consumer needs, price points, channel dynamics, profitability, and growth potential.
  • Identify new product development opportunities based on market trends and customer needs. Coordinate projects with Baking Center, Production, and other relevant teams.
  • Develop and execute product launch and go-to-market plans tailored to customer needs and channel requirements.
  • Manage product pricing in collaboration with Finance, taking into account market conditions, perceived consumer value, profitability, and competitive positioning.
  • Monitor assortment performance by channel and customer, track volume, net invoiced sales (NIS), and contribution margin (CM), and recommend adjustments.
  • Translate category plans into assortment recommendations and sales materials for field teams and customers to support in-store execution.
  • Manage relationships with digital, creative, PR, and trade marketing agencies and ensure deliverables meet agreed objectives.
  • Develop digital marketing plans and recommend the mix of channels and social media investment.
  • Monitor reach and engagement and adjust plans based on performance.
  • Manage trade marketing suppliers and oversee the production of point-of-sale materials.
  • Develop CRM initiatives with retail partners to improve shelf visibility, product penetration, and portfolio presence in stores.
  • Analyze market research, consumer insights, competitor activity, and market share data.
  • Work with Sales, International Marketing, and Market Insights to identify opportunities and recommend category actions.
  • Coordinate with local commercial teams and International Marketing to adapt LLBG’s global strategies to the local market and share local market feedback.
  • Apply customer and consumer insights to marketing and commercial initiatives.
  • Contribute category and portfolio inputs to the annual business planning process.

Qualifications

  • Bachelor's degree in Business Administration, Industrial Engineering, Marketing, or a related field.
  • At least 8 years of relevant experience in product management, category management, or both, preferably in FMCG.
  • Fluency in written and spoken English.
  • Proven ability to drive revenue growth through product management, portfolio optimization, and assortment planning.
  • Strong analytical skills and the ability to translate customer, consumer, and market insights into actionable plans.
  • Strong interest in products, brands, and consumer behavior.
  • Ability to assess the commercial impact of decisions and translate business priorities into concrete actions.
  • Strong written and verbal communication and stakeholder management skills, with the ability to collaborate across functions.
  • Strong project management and organizational skills, with the ability to manage complex initiatives, prioritize competing demands, and meet deadlines.
  • Proactive approach, strong ownership of deliverables, and attention to detail.
  • Advanced Microsoft Excel and PowerPoint skills, with the ability to develop and deliver clear presentations.

Additional Information

We Offer

  • 🔗An international environment where you get to discover new cultures every day
  • 💆🏻‍♀️ Hybrid working model to ensure a well work-life balance, (For the İstanbul location only.)
  • 🌱 Learning and growing while contributing to local or global projects,
  • 💪🏼 An extensive global e-learning platform to support professional and technical development,
  • 🍃 Varying numbers of initiatives in contributing to our CSR activities.
From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Lesaffre's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Lesaffre's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Lesaffre's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.