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Open nowPosted 70 days ago

Media Buyer (Spanish or Chinese Speaker)

lestars-management-consultancy-l-l-c49 open roles

Where
Madrid, Spain
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Your applicationOpen nowMedia Buyer (Spanish or Chinese Speaker)lestars-management-consultancy-l-l-c · Madrid, Spain
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This job: posted 70 days ago

The posting

Position: Media Buyer (Spanish or Chinese speaker)

Location: Armenia (relocation required)

About the Role:

On behalf of our client, a fast-growing multinational iGaming company, we are seeking a dynamic Media Buyer to join the office in Yerevan, Armenia. The ideal candidate should be a Spanish or Chinese speaker with experience in the iGaming industry. The company will provide full relocation support.

Job Responsibilities:

  • Primarily responsible for media buying in Latin American markets across channels including Facebook/Meta, Google Ads (UAC), TikTok, WhatsApp, and Telegram.
  • Test, optimize, and scale advertising campaigns; develop weekly/monthly media buying plans and generate performance reports.
  • Utilize cloaking techniques and anti-detect browsers to ensure stable delivery on restricted platforms.
  • Design and optimize PWA (Progressive Web App) acquisition funnels to reduce friction from click to first-time deposit (FTD).
  • Continuously optimize landing pages, offers, creative assets, and user experience through A/B testing.
  • Leverage Telegram/WhatsApp community traffic to drive registrations and deposit conversions.
  • Deeply track and optimize core metrics: ROI, NGR, GGR, LTV, FTD, CAC, etc.
  • Quickly adjust strategies based on attribution models and segmentation data.

Requirements:

  • 2+ years of experience in advertising media buying, with at least 1–2 years focused specifically on the iGaming (online casino / online slot machines) industry.
  • Proficient in major advertising platforms such as Facebook Ads and Google Ads, with hands-on experience in grey-market or restricted-industry advertising.
  • Proven experience in Latin American markets (Brazil, Mexico, etc.), with a solid understanding of local user behavior and market differences.
  • Capable of managing large budgets (monthly budget of $50K–$100K+).
  • Experience in PWA funnel building and optimization.
  • Experience monetizing community traffic (Telegram/WhatsApp).
  • Understanding of regulatory differences across Latin American countries (e.g., Brazil's PIX payment ecosystem, Argentina's provincial regulatory fragmentation, Mexico's OXXO payment habits, etc.).
  • Data-sensitive, with the ability to clearly assess economics based on ROI/LTV.
  • Strong self-motivation and ownership, capable of thriving in a fast-paced environment.
  • Combines creative thinking with strategic mindset, with a continuous drive to test new hypotheses.
  • Fluent in Spanish and English; Chinese is considered an advantage.
  • Willingness to relocate to Yerevan, Armenia.

What We Offer:

  • A competitive salary and benefits package.
  • Relocation package including flight ticket, visa expenses, accommodation, and meals.
  • Extensive opportunities for professional development and career growth within a fast-paced, expanding company.
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