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Open nowPosted 620 days ago

私域用户运营(游戏)

lx3qcyzne8/index52 open roles

Where
Guangzhou, Guangdong, Chinese Mainland
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Your applicationOpen now私域用户运营(游戏)lx3qcyzne8/index · Guangzhou, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 620 days ago

The posting

1、与游戏产品深度合作,进行玩家标签设计,游戏数据标签监控、内容生产方向规划,企微人设定位,SOP制定等;结合各个运营平台的功能、玩法及内容进行用户需求挖掘,不断思考、探索增长点,整合、对接内外部各种资源。 2、负责游戏产品用户运营,包括流失用户召回、激活沉默用户以及活跃用户的维系等,针对不同用户类型设计有效策略和方案,提升活跃度和留存率; 3、负责微信小程序、服务号、服务通知、企业微信、朋友圈等阵地内容和服务能力的打造,形成微信私域运营的标准化流程,以私域拓展品牌认知; 4、根据用户需求及部门平台特性,设定私域运营价值点,挖掘用户长线需求价值点与变现机会,实现私域变现价值目标。

1、有2年以上私域运营经验,熟悉游戏、新零售、互联网等行业最新私域玩法,有自己的私域运营方法论、SOP、成功案例等,曾操盘或参与百万用户量级私域运营案例更佳; 2、游戏热爱者,熟悉游戏生态中各类用户需求,自身有多款游戏深度体验经历更佳 3、优秀的数据分析技能及洞察力,能使用excel等工具,具有优秀的报告输出能力,擅长书面、数据化表达 4、思维敏捷、有较好的创新意识,较强的抗压能力和沟通协调能力。

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