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Open nowPosted 18 days ago

产品传播岗

mcn3fvhkq7iw/index227 open roles

Where
Guangzhou, Guangdong, Chinese Mainland
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Your applicationOpen now产品传播岗mcn3fvhkq7iw/index · Guangzhou, Guangdong, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on mcn3fvhkq7iw/index's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 18 days ago

The posting

1、责车型的全周期产品传播策略输出，包含阶段主题、核心卖点、差异化价值、阶段性重点。 2、负责车型传播核心信息输出：产品卖点信息、技术解读等标准化内容。 3、根据车型节点，制定阶段营销节奏计划，配合车型预热、上市、迭代、活动等关键节点输出策略。 4、对接下游大传播团队，提供产品策略支撑。 5、同步产品端策略变更、配置迭代、节点调整，及时更新传播口径与策略。 6、跟踪竞品车型传播打法、用户舆论、市场反馈，持续优化负责车型的传播策略与卖点体系。

1、 3-5年汽车行业产品营销、产品传播、产品公关相关经验。 2、喜欢汽车、熟悉车型产品卖点、有较好的内容提炼、文案梳理能力。 3、逻辑清晰、细心严谨，对内容准确性、传播调性敏感。 4、擅长跨部门沟通推进，执行力强，能紧跟项目节点闭环工作。 5、有车企新车上市营销传播项目经验。

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