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Open nowPosted 381 days ago

企微社群运营/双休

merach/index69 open roles

Where
Hangzhou, Zhejiang, Chinese Mainland
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Your applicationOpen now企微社群运营/双休merach/index · Hangzhou, Zhejiang, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 381 days ago

The posting

1、负责私域项目的社群整体运营,包括老用户招募、KOC建联、新用户体验转化路径的搭建及执行; 2、负责私域社群的搭建与管理(企微/微信群为主),策划并执行用户互动话题、打卡活动、种草内容等,提升社群活跃与留存; 3、能独立策划社群活动文案、用户触达话术、爆款UGC内容话题,引导老用户高频分享真实使用体验,促进社群种草氛围; 4、建立用户分层标签体系(老用户/KOC/新用户),设定不同转化激励策略,提高老带新转化率与裂变效果; 5、发掘和运营高活跃用户及社区KOC,打造私域头部样板用户圈层,推动KOC内容生产和社群影响力扩大; 6、定期对私域转化效果、社群活跃度、用户反馈等进行数据分析,沉淀项目SOP和优化策略,提升ROI。

1、3年以上社群运营经验,有私域增长、用户裂变、带货项目成功经验者优先; 2、对社群有理解、有方法,擅长用户氛围营造,能快速找到与用户互动的共鸣点; 3、外向E人性格,沟通力强,擅长调动氛围、组织活动、处理社群矛盾;4、有成熟的社群内容策划与输出能力,能独立完成内容素材、活动话题、用户引导文案等; 5、熟悉SCRM、企业微信、打卡系统等私域工具,具备一定的数据敏感性; 6、有健身、运动器械、类目运营经验者加分。

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