The posting
- Support the Brand Manager in developing and executing brand strategies and annual marketing plans.
- Ensure brand guidelines (visual identity, tone of voice, messaging) are consistently applied across all outlets, packaging, menus, in-store collaterals, and digital platforms.
- Conduct regular outlet visits to audit brand execution and gather on-ground insights. Plan and execute integrated marketing campaigns, including new product launches, seasonal promotions, festive campaigns, and loyalty program initiatives. Coordinate ATL and BTL activities such as in-store displays, point-of-sale materials, roadshows, and sampling activations. Manage campaign timelines, deliverables, and approvals to ensure on-time and on-brand execution.



