The posting
Commercial Product Manager (B2B)
A product manager role for someone who can shape how our AI capabilities reach the market - through pricing, packaging, and a partner-driven distribution model.
The Opportunity
We are a Singapore-headquartered B2B AI company building a platform that modernizes trademark and intellectual property work across APAC. Our customers include sophisticated, multi-stakeholder audiences in the IP space, served both directly and through trusted partners.
Our AI platform is moving fast. What we are now investing in is how that platform gets to market: how it is priced, how it is packaged, and how our partner ecosystem becomes a real lever for growth - not just a sales channel.
This role exists to design that side of the business end to end. You will not inherit a playbook; you will write it.
What success looks like
You will own the commercial fabric that connects our AI capabilities to revenue.Specifically: how we price, how we package, how our partner relationships a restructured, the surfaces that partners and customers use, and the metrics tree that lets us prove the whole system is working.
You will not just run a roadmap. You will own a business.
You will report directly to the CEO and partner as a peer with the Product Manager who owns theAI platform side. You will work outside-in - starting from how a partner or end customer experiences each decision, and working back to the product surface.
Your areas of ownership
The core responsibility areas for this role.
Business model and product packaging
• Translate our AI capabilities into commercial products that customers can easily evaluate, buy, and grow with over time.
• Own how we price - make the call, defend the call with data, and iterate as the product and market evolve.
• Set the commercial direction for new releases, including positioning, target audience, and how each offering shows up to the market.
• Drive the customer-economics decisions that grow value over time, balancing near-term momentum with long-term durability.
Partner ecosystem
• Design how we engage with partners - the working model, the mutual value exchange, and what makes the relationship attractive on both sides.
• Own the product touch points partners use day to day, making sure those touch points genuinely make their work easier.
• Build the onboarding experience that gets new partners to their first meaningful outcome quickly and confidently.
• Partner with BD on the agreements and commercial terms that govern these relationships, balancing standardization with the flexibility to win key deals.
Product experience
• Define the product experience for the audiences we serve, grounded in regular customer conversations and direct workflow observation.
• Lead prototyping with UI design, moving from sketches to testable flows quickly and iterating with real users.
• Coordinate closely with the AI-side Product Manager so the product experience stays instep with the platform underneath as both evolve.
Operations and metrics
• Define and track the metrics that genuinely move our business - and actively use them, not just report them.
• Design and measure go-to-market initiatives, learning from each iteration and folding the lessons back into product.
• Use behavioral data from real usage to sharpen our product strategy and surface the next opportunities to bet on.
Cross-functional coordination
• Maintain a regular product-review cadence with the AI-side Product Manager so both halves of the product stay coherent as they evolve.
• Keep tight loops with BD, Marketing, and our trademark specialists - the people who carry the product into the market and into the industry.
What we expect from you
• Five-plus years as a B2B SaaS Product Manager, of which at least three are spent on commercialization- pricing, SKU design, subscription economics, packaging. Feature-only PM tenure does not count toward that three.
• Channel-based B2B experience is essential. You have taken a product to market through channel partners, distributors, resellers, or other intermediaries - somewhere in security software, Martech, HRTech, data SaaS, Fintech, LegalTech, RegTech, or analogous verticals.
• At least one end-to-end "SKU + pricing model + channel revenue share" system designed and shipped under your name. We will ask you to walk through it.
• Independent commercial judgement. The CEO will trust you to make the call when they are not in the room.
• Structured thinking and writing. The complexity here is real; your internal documents and external sales materials need to make it look simple.
Great to have
• Background in LegalTech, IP, intellectual property, or IP services - you know how law firms and trademark agencies run.
• Cross-geographic product work across some combination of Singapore, Korea, Japan, US, and China.
• Founder-adjacent or 0-to-1 commercialization experience at an earlier-stage company.
• Proficient in spoken and written English and Mandarin to support communication and collaboration with English and Mandarin speaking stakeholders across multipleAPAC offices.
Reporting and team
You report directly to the CEO. You pair as a peer with a Product Manager focused on the AI platform side. Downstream collaborators include BD and Marketing, our trademark specialists, UI design, and engineering.
Your base location is Singapore, on-site, with occasional regional travel to meet customers and the broader team.
Equal opportunity
We are an equal opportunity employer and intentionally build a team with a wide range of backgrounds, perspectives, and lived experiences. Trajectory and judgement matter more to us than resume keywords. If you are excited about this role but do not check every box, please still apply.
To apply
Send your CV -and, if you have one, a short note about a commercial system (SKUs, pricing, or channel design) you have shipped or have strong opinions about - to the contact listed in the job posting. We read every application.
Submitting your application means you consent to our use of your personal data for recruitment, in line with Singapore PDPA.
