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Open nowPosted 23 days ago

Marketing Executive

MyCareersFuture94,028 open roles

Pay
SGD 3,000 – SGD 4,000 a month
Where
North-East, Singapore
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Your applicationOpen nowMarketing ExecutiveMyCareersFuture · North-East, Singapore
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  2. 3.3%3 days
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  4. 14.0%14 days
  5. 33.7%30 days
This job: posted 23 days ago

The posting

Key Duties & Responsibilities

  • Plan, coordinate and execute marketing campaigns to promote the Company’s beauty, slimming, wellness services and products.
  • Develop marketing initiatives to drive customer acquisition, retention, outlet traffic and sales revenue.
  • Manage the Company’s social media platforms and maintain an active and consistent online presence.
  • Create and coordinate engaging content, including social media posts, promotional materials, advertisements, EDMs and other marketing communications.
  • Work with designers, agencies, influencers, vendors and other external partners on marketing campaigns and promotional activities.
  • Plan and execute digital marketing campaigns across appropriate online channels.
  • Monitor campaign performance, customer response and marketing effectiveness and prepare regular reports for management.
  • Coordinate outlet promotions, festive campaigns, product launches, roadshows and other marketing events.
  • Work closely with the Sales and Operations teams to develop promotions that support outlet sales targets.
  • Conduct market and competitor research to identify consumer trends, competitor activities and new marketing opportunities.
  • Maintain and update marketing materials, price lists, promotional information and digital content.
  • Support customer engagement, CRM, loyalty, reactivation and retention campaigns.
  • Coordinate collaborations and cross-promotional opportunities with landlords, malls, business partners and other organisations.
  • Assist in managing the marketing budget and monitor expenditure against approved budgets.
  • Ensure marketing materials and communications are consistent with the Company’s branding and corporate identity.
  • Ensure promotional claims and marketing communications comply with applicable Company policies and regulatory requirements.
  • Perform other marketing and business development duties as assigned by Management.

Requirements

  • Diploma or Degree in Marketing, Business, Mass Communications, Digital Marketing or a related discipline.
  • Preferably 1–3 years of relevant marketing experience; candidates with relevant internship or strong portfolio experience may also be considered.
  • Experience in the beauty, wellness, retail, lifestyle, FMCG or service industry would be advantageous.
  • Familiar with social media platforms such as Facebook, Instagram, TikTok and other relevant digital channels.
  • Knowledge of digital advertising, social media marketing, content creation and campaign management.
  • Basic knowledge of design/content tools such as Canva and video-editing applications would be advantageous.
  • Good written and verbal communication skills.
  • Creative with a good understanding of consumer behaviour and current social media trends.
  • Commercially minded and able to develop marketing initiatives that contribute to sales and customer acquisition.
  • Good organisational and project management skills with the ability to manage multiple campaigns and deadlines.
  • Able to work independently as well as collaboratively with Sales, Operations and outlet teams.
  • Willing to occasionally support events, roadshows or promotional activities outside normal working hours when required.
  • Proficient in Microsoft Office and other relevant marketing/digital applications.
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